Purpose
1.2. Centralize results from Facebook, Google, Instagram, TikTok, email newsletters, and POS for accurate, automated monthly campaign reporting.
1.3. Provide automated actionable insights on campaign ROI, customer engagement, and retention trends for data-driven marketing decisions.
Trigger Conditions
2.2. Post-campaign completion marker (e.g., campaign "end date" in platform or spreadsheet).
2.3. Manual trigger via dashboard button for on-demand reporting automation.
Platform Variants
3.1. Facebook Graph API
• Feature: Insights endpoint for campaign metrics.
• Setting: Configure field selectors (reach, impressions, conversions) and schedule automated API calls.
3.2. Instagram Graph API
• Feature: Insights for media and stories.
• Setting: Scheduled automation fetches engagement stats.
3.3. Google Ads API
• Feature: Reports endpoint for campaign performance metrics.
• Setting: Automate report downloads for CTR, conversions, spend.
3.4. Google Analytics Data API
• Feature: Events & Goals reporting.
• Setting: Automating monthly fetch of acquisition, engagement KPIs.
3.5. Mailchimp API
• Feature: Campaign reports endpoint.
• Setting: Automated retrieval of open, click rates.
3.6. HubSpot API
• Feature: Marketing Email Events API.
• Setting: Automation for engagement report downloads.
3.7. TikTok Ads API
• Feature: Campaign report endpoint.
• Setting: Scheduled automated fetching of campaign results.
3.8. Twitter API (X API)
• Feature: Analytics endpoint for promoted tweets.
• Setting: Automate retrieval of impression/click/conversion stats.
3.9. LinkedIn Marketing API
• Feature: Analytics endpoints for ads/campaigns.
• Setting: Automate campaign effectiveness pulls.
3.10. Zapier
• Feature: Scheduled Triggers & Webhooks.
• Setting: Automate orchestrating reports and notifications across apps.
3.11. Google Sheets API
• Feature: Update sheets with campaign results.
• Setting: Automate populating KPI dashboards.
3.12. Airtable API
• Feature: Records create/update for campaign metrics.
• Setting: Automation to store and visualize multi-channel results.
3.13. Klaviyo API
• Feature: Campaign metrics and flows endpoint.
• Setting: Automate pulling monthly email campaign data.
3.14. ActiveCampaign API
• Feature: Reports endpoint.
• Setting: Automated retrieval of open/click/conversion metrics.
3.15. Shopify API
• Feature: Orders & Marketing Analytics.
• Setting: Automate sales attribution to marketing channels.
3.16. Square POS API
• Feature: Transaction endpoints.
• Setting: Automate mapping sales data with campaign records.
3.17. Salesforce Marketing Cloud API
• Feature: Campaign reports.
• Setting: Automation for engagement and ROI statistics.
3.18. Slack API
• Feature: Chat.postMessage endpoint.
• Setting: Automated sending of monthly summary to marketing staff.
3.19. Power BI REST API
• Feature: Dataset refresh and re-import.
• Setting: Automatedly refresh dashboards with up-to-date campaign stats.
3.20. Tableau REST API
• Feature: Schedule Extract Refresh.
• Setting: Automate refreshing campaign analytics dashboards.
3.21. Notion API
• Feature: Database update endpoint.
• Setting: Automate creation of report pages for each campaign cycle.
3.22. Trello API
• Feature: Card automation for report tasks.
• Setting: Automated card creation/assignment for marketing reviews.
3.23. Monday.com API
• Feature: Item create/update (campaign tracker).
• Setting: Automator updates project boards with analytics summaries.
3.24. Pabbly Connect
• Feature: Scheduled workflows.
• Setting: Automate integrations and monthly data aggregation for reports.
3.25. Make (formerly Integromat)
• Feature: Scenario scheduling.
• Setting: Automates complex report assembly and distribution flows.
Benefits
4.2. Automation provides real-time reporting accuracy for Filipino restaurant marketing.
4.3. Automates multi-channel data centralization for holistic campaign assessment.
4.4. Enables automatable insight generation to optimize future marketing strategies.
4.5. Improves visibility, ensuring management automatedly reviews campaign performance.
4.6. Reduces errors and automates compliance with data retention policies.