Automated social media posting of events and achievements

Purpose

1.1. Automate regular announcements, achievements, and event news to social media platforms and member channels.
1.2. Reduce manual posting and automate engagement with existing and potential club members.
1.3. Automate publishing race results, training highlights, member achievements, event promotions, and club news.
1.4. Strengthen community, automate club visibility, and ensure timely automated updates across all social channels.
1.5. Enable automating integration of calendar and analytics for fully automated social media marketing for the canoe and kayak club.

Trigger Conditions

2.1. Automator detects new events published in club calendar.
2.2. Admin submits achievements or news using a club form or dashboard, triggering automated social posts.
2.3. Scheduled posting times for recurring or planned automatable campaigns.
2.4. Automatedly react to predefined member milestones or completed activities in tracking apps.

Platform Variants

1. Facebook

• Feature/Setting: Graph API – automate posts to club page timeline.
• Configuration: Set up POST /{page-id}/feed endpoint with club’s page token.

2. Instagram

• Feature/Setting: Instagram Graph API – automate image and caption publishing.
• Configuration: Configure POST /{ig-user-id}/media and /media_publish for automated posts.

3. Twitter (X)

• Feature/Setting: v2 API ‘Tweet’ endpoint – automate announcements and results.
• Configuration: POST /2/tweets with event data and images for automated sharing.

4. LinkedIn

• Feature/Setting: Share on LinkedIn API – automate club achievement posts to company profile.
• Configuration: POST /ugcPosts with club token and formatted content.

5. YouTube

• Feature/Setting: Data API ‘videos.insert’ – automate uploads of event highlight videos.
• Configuration: Automate POST with video file, metadata, and description.

6. Discord

• Feature/Setting: Webhooks – automatedly broadcast event messages to channels.
• Configuration: POST JSON message payload to channel webhook URL.

7. Slack

• Feature/Setting: Incoming Webhooks – automate achievements and updates to team channels.
• Configuration: POST to Webhook URL with announcement JSON payload.

8. Pinterest

• Feature/Setting: Pinterest API ‘Create Pin’ – automate sharing of event posters.
• Configuration: POST /v1/pins with image URLs, link, and description.

9. Reddit

• Feature/Setting: API ‘submit’ endpoint – automate posts to subreddit for club community.
• Configuration: POST to /api/submit with automatable event text and images.

10. Tumblr

• Feature/Setting: API ‘/posts’ – automate multimedia posting for community engagement.
• Configuration: Automate POST with event photos, stories, and tags.

11. WhatsApp

• Feature/Setting: WhatsApp Business API – automate notifications and event invites.
• Configuration: Send automated POST messages to approved user lists.

12. Telegram

• Feature/Setting: Bot API ‘sendMessage’ – automate broadcast to group/channel.
• Configuration: Automate POST with event or achievement text to group ID.

13. Meetup

• Feature/Setting: Meetup API – automate posting new events to group’s feed.
• Configuration: Automate POST /{group_urlname}/events with event details.

14. Buffer

• Feature/Setting: Buffer API – schedule and automate multi-network posts.
• Configuration: Automate POST /updates/create with targeted network selection and media.

15. Hootsuite

• Feature/Setting: Hootsuite Publisher API – automate campaign scheduling and analysis.
• Configuration: Automate POST /messages with cross-platform post content.

16. Mailchimp

• Feature/Setting: Campaigns API – automate newsletter and event announcement emails.
• Configuration: POST /campaigns and /actions/send for automatable campaigns.

17. Google My Business

• Feature/Setting: Business Posts API – automatedly share event highlights or photos on listing.
• Configuration: POST /accounts/{accountId}/locations/{locationId}/localPosts with content and CTA.

18. Eventbrite

• Feature/Setting: Event Publishing API – automate news about tickets and events to followers.
• Configuration: Automate POST /events with detailed event and image data.

19. Zapier

• Feature/Setting: Social Automation Zaps – connect event triggers to automated posts across networks.
• Configuration: Autoroute calendar or form input to social post templates.

20. WordPress

• Feature/Setting: REST API ‘/posts’ – automate updates in club news section.
• Configuration: Automate POST /wp/v2/posts with categorized content and images.

Benefits

4.1. Automated social media posting saves admin time and reduces errors.
4.2. Automates consistent member and public engagement for the club’s events.
4.3. Maximizes automatable visibility and reach across diverse digital channels.
4.4. Provides analytics to automate improvement of posting strategies.
4.5. Ensures club messaging is automatedly synchronized across platforms for all campaigns.