Social media scheduling and posting of events or new menus

Purpose

1. Automate social media scheduling and posting to promote Roman restaurant events and new menus.

2. Automates dissemination of promotions, seasonal menus, and event information to increase reach, foot traffic, and engagement.

3. Streamlines repetitive marketing processes—delivering timely content across channels, minimizing manual work, and maximizing consistency in brand communication.

4. Enables automated attribution tracking, analytics recording, and cross-promotional messaging to boost marketing ROI.

Trigger Conditions

1. New menu entry into the restaurant's CMS or POS platform.

2. Event added to event management system/calendar.

3. Manual approval by marketing team or restaurant manager.

4. Recurring time-based automation (e.g., scheduled every Friday to post weekend specials).

5. Automatedly triggered by data updates from suppliers, chefs, or connected booking platforms.

Platform Variants

1. Facebook Pages

 • Feature: Graph API `/page/feed` to automate post creation.
 • Configure: Create a POST request with event/menu content and media.

2. Instagram

 • Feature: Instagram Graph API `/media_publish` for automating media posts.
 • Configure: Automate content upload and schedule post publishing with caption.

3. Twitter/X

 • Feature: `statuses/update` endpoint for automated tweet posting.
 • Configure: Send POST request containing menu/event text, image/video.

4. LinkedIn

 • Feature: `ugcPosts` API for automate business page updates.
 • Configure: Automate content publishing with menu/event information, images.

5. Pinterest

 • Feature: POST Pins API to automate pin creation.
 • Configure: Automate menu/event imagery, link, and board selection.

6. Buffer

 • Feature: `/updates/create` API for schedule automation.
 • Configure: Queue posts for multiple platforms with media/assets.

7. Hootsuite

 • Feature: Schedule API for automated posting calendar management.
 • Configure: Specify content, platform, and publishing time.

8. Sprout Social

 • Feature: Smart Inbox automation tools for post scheduling.
 • Configure: Automate recurring posts based on events/new menu entries.

9. Zoho Social

 • Feature: External Scheduler API for automated campaign deployment.
 • Configure: Push content updates via API for automated publishing.

10. Later

 • Feature: Automated post scheduling tool integrated with Instagram, Facebook, Twitter, TikTok.
 • Configure: Automate time slots and visual scheduling.

11. MeetEdgar

 • Feature: Category-based queued scheduling automation.
 • Configure: Assign content categories and automate cycle-based posting.

12. Planable

 • Feature: Collaborative content calendar and auto-publish API.
 • Configure: Submit menu/event assets and automate approval-to-publish pipeline.

13. SocialPilot

 • Feature: Bulk Scheduler for automated post deployment.
 • Configure: Upload CSV/bulk content and automate campaign timing.

14. ContentCal

 • Feature: Integrates approval flows and automates post publishing.
 • Configure: Auto-publish new menus/events after content approval.

15. Loomly

 • Feature: Posts API for automate scheduling and approval.
 • Configure: Connect calendar and automate content push.

16. TweetDeck

 • Feature: Auto-scheduled tweet publishing for Twitter.
 • Configure: Pre-load events/menus for automated queue.

17. Google My Business

 • Feature: Google My Business API for automate event posting.
 • Configure: Push new events/menus directly to Google search/maps listing.

18. TikTok

 • Feature: Content Publishing API for automate video posts.
 • Configure: Automate event/campaign video uploads and schedule.

19. YouTube

 • Feature: YouTube Data API for automated video post scheduling.
 • Configure: Set publish dates for event recaps or menu reveals.

20. Slack

 • Feature: Incoming Webhooks automation for team notifications.
 • Configure: Automatedly alert staff on upcoming social campaigns.

21. Mailchimp

 • Feature: Campaign API for automate social share of newsletters/events.
 • Configure: Trigger posts from new email campaigns.

22. Trello

 • Feature: Automation rules for card events.
 • Configure: Automatedly create cards for social posts and assign to team.

Benefits

1. Automates repetitive marketing work, reduces human error, increases campaign consistency.

2. Automated scheduling enables wider, timelier reach with less manual oversight.

3. Automator integration boosts cross-channel effectiveness and engagement analytics.

4. Automating workflows frees staff to focus on creative, high-value marketing tasks.

5. Enables data-driven automation cycles, minimizing delays and enhancing ROI.