Collect and display user-generated content

Purpose

1.1. Automate collection, approval, and display of user-generated content (UGC), including images, reviews, and testimonials, for barber shops.
1.2. Automator orchestrates aggregation of UGC from multiple channels, moderates submissions, and enables automated publishing on social platforms and business websites.
1.3. Automatedly builds trust, attracts new clients, and keeps marketing fresh with authentic customer voices.
1.4. Automates requests to clients for content via SMS, email, or social DM after visits, with post scheduling, tagging, and rights management.

Trigger Conditions

2.1. Service completion in booking system.
2.2. Post-visit survey or feedback submitted.
2.3. Event-based triggers such as hashtags or mentions on social media.
2.4. Scheduled content audit for new publicly available UGC.

Platform Variants

3.1. Facebook Graph API
• Function: Automate fetch of reviews, check-ins, photos tagged with shop's location/page.
• Sample: Configure GET /{page-id}/ratings & /photos endpoints.
3.2. Instagram Graph API
• Function: Automator fetches hashtagged posts and story mentions.
• Sample: GET /ig_hashtag_search, /media endpoints.
3.3. Twitter API v2
• Function: Automate retrieval of tweets mentioning the business, hashtagged photos.
• Sample: Configure filtered stream for @mentions and tags.
3.4. Yelp Fusion API
• Function: Automates collection of new reviews.
• Sample: GET /businesses/{id}/reviews.
3.5. Google My Business API
• Function: Automated download of latest Google reviews.
• Sample: Configure locations.reviews.list method.
3.6. Trustpilot API
• Function: Automate review collection and automated displaying on website.
• Sample: GET /v1/business-units/{id}/reviews.
3.7. Canva Publish API
• Function: Automates dynamic UGC embed into templated graphics for posting.
• Sample: Integrate with automated template population.
3.8. Zendesk Sunshine Conversations
• Function: Automates multi-channel inbox for UGC moderation and approval.
• Sample: Sync Facebook, IG, WhatsApp, and SMS messages.
3.9. Mailchimp Transactional Email API
• Function: Automatedly request photos/testimonials post-appointment.
• Sample: Configure automated triggered campaigns.
3.10. Shopify Webhooks
• Function: Automate requesting and publishing customer photo reviews after product/service purchase.
• Sample: Register 'order fulfilled' webhook > trigger UGC collect workflow.
3.11. Twilio SMS API
• Function: Automated request for before/after photos or feedback via SMS.
• Sample: Configure POST to send SMS automation.
3.12. WordPress REST API
• Function: Automates publication of curated UGC galleries or reviews to website.
• Sample: POST /wp/v2/media and /wp/v2/posts endpoints.
3.13. Dropbox API
• Function: Automator for centralized, automated storage of submitted photos/videos.
• Sample: upload /files/upload endpoint integration.
3.14. Slack API
• Function: Automates notification to staff channels for UGC approval workflow.
• Sample: POST message to specific channel via automator.
3.15. Zapier Webhooks
• Function: Automate cross-app triggers for UGC in non-standard platforms.
• Sample: Catch hook automates broad UGC flow.
3.16. Vimeo API
• Function: Automation for uploading and displaying user-submitted barber videos.
• Sample: POST /me/videos via automation.
3.17. Typeform API
• Function: Automate client-uploaded content forms post-visit.
• Sample: POST to /responses endpoint with file uploads.
3.18. Airtable API
• Function: Automated aggregation and categorization of received UGC for approval.
• Sample: PATCH to specific base/table automatedly.
3.19. Google Drive API
• Function: Automation for backup and sharing of UGC photo assets.
• Sample: Files: create > automate folder-level access.
3.20. Pinterest API
• Function: Automated pinning of styled client photos with approval.
• Sample: POST /v1/pins endpoint.
3.21. HubSpot Forms API
• Function: Automate content and testimonial capture post-visit in CRM-linked forms.
• Sample: POST submissions automatedly to /submissions/v3/integration/submit.
3.22. Hootsuite API
• Function: Automated, scheduled multi-channel publishing of UGC content.
• Sample: POST /messages endpoint for auto-posting.

Benefits

4.1. Automated collection reduces manual effort and errors when gathering UGC.
4.2. Automating moderation ensures only approved content is displayed, protecting brand reputation.
4.3. Automation of publishing accelerates marketing cycles and keeps social feeds fresh.
4.4. Automated UGC workflows enhance audience engagement, trust, and SEO.
4.5. Automator ensures compliance with data/privacy regulations around collection and use of client content.