Purpose
1.2. Schedule campaigns targeting segments based on preferences, purchase history, special dates, or inventory cycles.
1.3. Reduce manual planning and ensure compliance with timing relevant to customer behavior and store offers.
Trigger Conditions
2.2. Inventory triggers (e.g., new arrivals, clearance, low stock).
2.3. Customer lifecycle triggers (e.g., birthdays, anniversaries, inactivity periods).
2.4. Engagement triggers (e.g., after newsletter sign-up, post-purchase).
Platform Variants
• Feature/Setting: SMS Campaign API, schedule_message with recipient list, send promotional SMS at defined date/time.
3.2. SendGrid
• Feature/Setting: Marketing Campaigns API, schedule_send using dynamic contact lists and HTML templates.
3.3. Mailchimp
• Feature/Setting: Campaign Scheduler in Automations, trigger email flow based on customer tags and campaign calendar.
3.4. ActiveCampaign
• Feature/Setting: Automations with scheduled email/SMS "Send Email/SMS" node, assign date-based triggers.
3.5. Klaviyo
• Feature/Setting: Flows with Triggered Scheduled Events, select promotional product list and campaign timing.
3.6. Constant Contact
• Feature/Setting: Email Automation, set "Resend to Non-Openers" for scheduled promotions.
3.7. GetResponse
• Feature/Setting: Autoresponder Calendar, configure for product launches, time-limited offers.
3.8. HubSpot
• Feature/Setting: Workflows "Delay Until Specific Date" and "Send Marketing Email" actions for scheduled promotions.
3.9. Omnisend
• Feature/Setting: Automation Workflow, select schedule, choose audience, send discounts/product highlights.
3.10. Moosend
• Feature/Setting: Automation Triggers, pick Date/Time and "Send Broadcast" functions.
3.11. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder, configure recurring Sends and timed product offers.
3.12. Braze
• Feature/Setting: Scheduled Campaigns, connect segment and message timing via API.
3.13. Eloqua
• Feature/Setting: Program Canvas, drag "Wait" node to schedule, use "Send Email" for promotions.
3.14. Marketo
• Feature/Setting: Scheduled Batch Campaigns, select audience, send product promotion at interval.
3.15. Drip
• Feature/Setting: Workflows, utilize delay/schedule step before sending broadcast or SMS.
3.16. Iterable
• Feature/Setting: Workflow Studio, schedule campaigns by time/segment; API for triggered sends.
3.17. Intercom
• Feature/Setting: Series tool, add Scheduled Messages, set to trigger based on lifecycle dates.
3.18. AWeber
• Feature/Setting: Campaign Automations, schedule product emails to segmented lists.
3.19. MailerLite
• Feature/Setting: Automation, use "Delay" and "Send Campaign" action, configure product content blocks.
3.20. MessageBird
• Feature/Setting: Programmable SMS, schedule Message API with datetime/recipients for campaigns.
Benefits
4.2. Matches product visibility to optimal purchasing times.
4.3. Frees staff for higher-value work and reduces error.
4.4. Enhances personalization by leveraging customer data and segmentation.
4.5. Increases promotional reach via multi-channel settings.