Social media post scheduling and analytics

Purpose

 1.1. Automate the scheduling, posting, and analytics tracking of social media campaigns to amplify product visibility and boost sales for agricultural product wholesalers.
 1.2. Enable targeted, consistent outreach across multiple social channels, analyze engagement, measure ROI, and adjust marketing strategy based on performance.
 1.3. Minimize manual intervention, streamline promotional workflows, and ensure timely updates to market stakeholders and buyers.
 1.4. Support cross-team collaboration by providing insights on audience growth, campaign reactions, and content performance.
 1.5. Integrate social analytics for granular tracking of key metrics, trend spotting, and campaign adjustment recommendations.

Trigger Conditions

 2.1. Pre-set calendar date/time for campaign launches or recurring product updates.
 2.2. Detection of new product arrivals in inventory or updates from ERP/CRM.
 2.3. Specific engagement threshold met (e.g., certain post likes, comments, or shares on previous campaigns).
 2.4. Upload of new marketing collateral or bulk content by team members.
 2.5. Receipt of seasonal/market trend data suggesting optimal posting time.

Platform Variants

 3.1. Facebook Graph API
  • Feature: /me/feed endpoint for post scheduling; /insights for analytics.
  • Sample: POST to /{page-id}/feed with message, link, scheduled_publish_time; GET /{page-id}/insights for metrics.

 3.2. Instagram Graph API
  • Feature: /media_publish for publishing; /insights for metrics.
  • Sample: POST /user/media for media object; /user/insights for follower/activity data.

 3.3. Twitter API v2
  • Feature: Tweets POST endpoint to schedule tweets; GET /2/tweets/metrics for analytics.
  • Sample: POST tweet with "scheduled_at"; GET analytics with tweet IDs.

 3.4. LinkedIn Marketing API
  • Feature: /ugcPosts for publishing; /organizationalEntityShareStatistics for analytics.
  • Sample: POST /ugcPosts for corporate content; GET /organizationalEntityShareStatistics for engagement data.

 3.5. Hootsuite API
  • Feature: Message Scheduler endpoint for queueing posts; Analytics endpoint for performance tracking.
  • Sample: POST /messages with scheduled_time; GET /analytics on message_id.

 3.6. Buffer API
  • Feature: /updates/create for post queues; /analytics for reach/engagement.
  • Sample: POST /updates/create with "scheduled_at"; GET /analytics on post_id.

 3.7. Sprout Social API
  • Feature: Publishing API for post scheduling; Analytics API for insights.
  • Sample: POST to /messages; GET /analytics/report for campaigns.

 3.8. Zoho Social API
  • Feature: /publish for social posts; /metrics for analytics.
  • Sample: POST /publish with scheduled_time; GET /metrics/posts.

 3.9. Sendible API
  • Feature: ScheduleMessage endpoint; Analytics endpoint.
  • Sample: POST /scheduleMessage; GET /analytics/{profileId}.

 3.10. SocialBee API
  • Feature: Posts Scheduler endpoint; Analytics for category/post performance.
  • Sample: POST /v1/posts with schedule; GET /v1/analytics/posts.

 3.11. Agorapulse API
  • Feature: Schedule endpoint; Report endpoint.
  • Sample: POST /publish/schedule; GET /reports/performance.

 3.12. Later API
  • Feature: /posts for scheduling; /analytics for profile/hashtag data.
  • Sample: POST /posts with publish_time; GET /analytics/media.

 3.13. Planable API
  • Feature: Content calendar API for queues; Insights API for analytics.
  • Sample: POST /posts/schedule; GET /insights/posts.

 3.14. SocialPilot API
  • Feature: SchedulePost endpoint; Analytics endpoint.
  • Sample: POST /v1/post/schedule; GET /v1/analytics/posts.

 3.15. MeetEdgar API
  • Feature: Schedule endpoint; Performance summary endpoint.
  • Sample: POST /queue/add; GET /analytics/summary.

 3.16. SmarterQueue API
  • Feature: Queue Posts API; Analytics API.
  • Sample: POST /posts/queue; GET /analytics/report.

 3.17. ContentCal API
  • Feature: Schedule API; Analytics API.
  • Sample: POST /scheduledContent; GET /analytics/campaign.

 3.18. CoSchedule API
  • Feature: Scheduled Messages endpoint; Analytics Reports.
  • Sample: POST /socialMessages; GET /analytics/reports.

 3.19. Crowdfire API
  • Feature: Schedule API; Analytics API.
  • Sample: POST /schedules; GET /analytics.

 3.20. Loomly API
  • Feature: Social post scheduling endpoint; Insights endpoint.
  • Sample: POST /posts with time; GET /analytics/post.

Benefits

 4.1. Ensures agricultural product campaigns reach audiences at high-impact times consistently.
 4.2. Enables data-driven decisions from unified analytics dashboards.
 4.3. Reduces manual, repetitive marketing work for teams.
 4.4. Guarantees error-free, compliant publishing with consistency across channels.
 4.5. Provides scalable frameworks for handling large product catalogs and regional audience segments.
 4.6. Improves campaign ROI and optimizes market engagement through real-time insights.