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Tracking of website inquiries and lead capture

Purpose

1.1. Automate tracking of website inquiries and automated lead capture to centralize prospect management for architectural and engineering model makers.
1.2. Automated workflows parse form submissions, extract lead data, and synchronize across marketing, CRM, and notification channels.
1.3. Streamline automatable sales and follow-up processes, ensuring no inquiry is lost and automating the nurturing of leads through targeted, sequenced communications.
1.4. Enable real-time automator functions for team notification, lead qualification, and assigning tasks, automating repetitive manual data entry and tracking for business intelligence.

Trigger Conditions

2.1. Automated form submission received via website or landing page.
2.2. New inquiry email detected in monitored inbox.
2.3. Direct chat initiated on site via chat widget or pop-up automation.
2.4. Automated event: Call, SMS, or WhatsApp message received via contact channel integration.
2.5. Social media direct message with inquiry keyword.

Platform Variants


3.1. HubSpot
• Feature/Setting: Forms API; automate webhook triggers for new lead forms to auto-add contact.

3.2. Salesforce
• Feature/Setting: Web-to-Lead; automate REST API endpoint for submission and automated lead entry.

3.3. Zoho CRM
• Feature/Setting: Webform Integration; automate form capture and auto-create CRM lead via API.

3.4. Microsoft Power Automate
• Feature/Setting: Automated cloud flow that monitors web form submissions and automates entry to Dynamics 365.

3.5. Mailchimp
• Feature/Setting: Signup Forms API; automated list addition on inquiry with automated autoresponder.

3.6. ActiveCampaign
• Feature/Setting: CX Automation with form integration and automated deal creation workflow.

3.7. Pipedrive
• Feature/Setting: LeadBooster; automate chat-to-lead with webhook to automated deal pipeline stage.

3.8. Google Sheets
• Feature/Setting: Google Forms + App Script; automate form responses into sheets and trigger automated notifications.

3.9. JotForm
• Feature/Setting: Webhooks integration; automate lead data push to downstream APIs or CRM.

3.10. Slack
• Feature/Setting: Incoming Webhooks API; automate inquiry notifications to sales channel.

3.11. Trello
• Feature/Setting: Power-Ups API; automate inquiry card generation per lead for collaborative tracking.

3.12. Notion
• Feature/Setting: Integration API; automate new database page for each inquiry for workflow automation.

3.13. Freshdesk
• Feature/Setting: Ticket API; automate creation of support ticket per inquiry for automated assignment.

3.14. Zendesk
• Feature/Setting: Support API; automate ticket generation from forms for automated follow-up.

3.15. Typeform
• Feature/Setting: Webhooks; automatedly send form submissions to CRM/Email API for lead capture.

3.16. Intercom
• Feature/Setting: Messenger Setup; automate conversation-to-lead mappings via REST API.

3.17. Twilio
• Feature/Setting: SMS Webhook; automate lead capture from inbound SMS for auto-reply and CRM entry.

3.18. SendGrid
• Feature/Setting: Inbound Parse Webhook; automate email lead capture directly into workflow/CRM.

3.19. Airtable
• Feature/Setting: Form automation; automate record creation on form submit and auto-trigger downstream automations.

3.20. Monday.com
• Feature/Setting: Forms + Automations; automate inquiry to board item and trigger automatable workflow.

3.21. Facebook Leads
• Feature/Setting: Lead Ads Webhook; automate real-time lead sync to CRM/API.

3.22. LinkedIn Lead Gen
• Feature/Setting: Webhook; automate capture of LinkedIn form fill leads for automator flows.

Benefits

4.1. Automate lead data flow, reduce manual tracking errors, and accelerate response times.
4.2. Enable real-time, automated follow-up and segmentation for higher conversion.
4.3. Empower sales and marketing teams with automatable dashboards and automated qualification.
4.4. Increase ROI with scalable, automating processes for nurturing and analysis.
4.5. Create a fully automated, auditable record of inquiry handling for compliance and optimization.

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