Google/My Business and review site update automation

Purpose

1.1 Automate the process of publishing updates, promotional offers, menu changes, and events to Google My Business and popular review sites, maximizing real-time visibility and consistent branding for Andhra restaurants.
1.2 Ensure timely dissemination of accurate information, respond to reviews promptly, and streamline management of digital presence across multiple platforms without manual intervention.
1.3 Enhance engagement and collect feedback at scale, optimize SEO/local ranking, and foster customer trust through consistent communication.

Trigger Conditions

2.1 New menu item availability, limited-time offer creation, or event scheduling in POS or CRM system.
2.2 Receipt of new customer review, rating, or comment on monitored platforms.
2.3 Scheduled update cycles (e.g., daily or weekly posts/response audits).
2.4 Detection of outdated or inconsistent listing information.

Platform Variants

3.1 Google My Business
• API: My Business API — Automate posting updates, photos, offers, and responding to reviews.
• Sample: Configure Real-Time Posts endpoint and Reviews:reply for instant engagement.

3.2 Yelp
• API: Yelp Fusion API — Manage business info, publish announcements, and monitor/respond to reviews.
• Sample: Use business_update to push daily menu changes.

3.3 Facebook Pages
• API: Graph API — Automate posts, events, and review responses on the restaurant’s official page.
• Sample: Set up /{page-id}/feed for updates.

3.4 Instagram
• API: Instagram Graph API — Schedule and publish images, stories, and promo reels, tagging location.
• Sample: Use /media endpoint for content, /comments for review engagement.

3.5 Zomato
• Feature: Partner Portal/API — Sync new menu and offers; monitor and reply to Zomato reviews.
• Sample: Trigger auto-menu sync via POST /restaurant/{id}/menu.

3.6 TripAdvisor
• Feature: Owner Portal/API — Automate announcements and reply to all customer feedback.
• Sample: Push scheduled updates via Review Express.

3.7 Swiggy
• Feature: Restaurant Dashboard Webhook/API — Sync time-sensitive promos, update restaurant status.
• Sample: Activate webhook to auto-notify on listing change.

3.8 Uber Eats
• Feature: Restaurant Dashboard/API — Automated menu and price update, reply to order-based comments.
• Sample: POST to /menus for new dishes, PATCH /feedback for rating responses.

3.9 Justdial
• API: Business API — Schedule posts, reply to reviews, and auto-correct business details.
• Sample: Use POST /reviews/respond and /listing/update.

3.10 Google Maps
• API: Places API — Monitor listing accuracy, reviews, and location-based announcements.
• Sample: Get real-time review alerts via /place/details.

3.11 Twitter
• API: Twitter API — Auto-tweet offers/events and reply to mentions related to the restaurant.
• Sample: Use POST /tweets and /mentions/timeline for real-time interaction.

3.12 LinkedIn
• API: LinkedIn Marketing API — Publish news and engage with business community reviews.
• Sample: POST /ugcPosts for sharing business updates.

3.13 Restaurant Guru
• Feature: Owner Portal — Auto-publish new arrivals/promotions and review replies through dashboard tools.
• Sample: Schedule post queue.

3.14 Foursquare
• API: Venues API — Sync check-in incentives, update menu features, and automate feedback responses.
• Sample: Use POST /venues/{VENUE_ID}/tips/add.

3.15 OpenTable
• Partner Tools: Sync special events/promotions, collect and reply to reservation reviews.
• Sample: Activate auto-responder for guest feedback survey.

3.16 FoodPanda
• Feature: Partner API — Update menu and posting announcements automatically.
• Sample: Schedule menu sync batch jobs.

3.17 WhatsApp Business
• API: WhatsApp Business API — Auto-send update messages to opt-in customers and collect instant reviews.
• Sample: Configure template messages for new launches.

3.18 Mailchimp
• API: Mailchimp API — Broadcast major menu or promo updates to subscribers instantly.
• Sample: POST /campaigns/send.

3.19 SMS Gateways (e.g., Twilio, MSG91, Nexmo)
• API: Messaging APIs — Auto SMS push for update alerts and review requests.
• Sample: Programmatically send POST to /Messages.

3.20 Slack
• API: Slack API — Notify internal teams of new reviews, coordinate response, and approve posts via channels.
• Sample: POST /chat.postMessage to designated channel.

3.21 Google Sheets
• API: Google Sheets API — Maintain audit trail of posts/reviews and trigger batch updates from a central sheet.
• Sample: Use Append, Read, and OnEdit trigger scripts for workflow control.

3.22 Zoho Social
• API: Zoho Social API — Schedule and syndicate marketing posts, pull analytics from multiple channels.
• Sample: POST /publish/update.

3.23 Freshdesk
• API: Freshdesk API — Convert negative reviews/comments to support tickets and auto-assign for resolution.
• Sample: POST /api/v2/tickets.

3.24 Microsoft Teams
• API: Teams Webhook — Post review alerts and seek team input on critical responses.
• Sample: Incoming webhook for review summary.

Benefits

4.1 Minimizes effort and error in cross-platform updates and review management.
4.2 Ensures rapid dissemination of accurate information, boosting customer trust.
4.3 Raises visibility and ranking through frequent, reliable activity on key platforms.
4.4 Fosters engagement and responsiveness, turning reviews into marketing assets.
4.5 Centralizes multi-channel oversight, enabling efficient, scalable digital reputation management.