Integration with social media scheduling tools

**Purpose**

1.1. Automate scheduling and publishing of marketing content about appliance parts, promotions, and updates across multiple social media platforms for broad audience reach.
1.2. Streamline communication workflow, ensure consistent branding, and reduce manual posting errors.
1.3. Enable responsive campaigns based on inventory changes, new part arrivals, or clearance sales.

**Trigger Conditions**

2.1. New product or spare part added to inventory system.
2.2. Scheduled promotional events or special offers going live.
2.3. Marketing team approval of monthly content calendar.
2.4. Pre-defined posting intervals (e.g., daily, weekly).
2.5. User engagement thresholds (e.g., high demand parts highlighted).

**Platform Variants**

3.1. Hootsuite
• API: /messages, /schedules – Configure to auto-schedule posts when new inventory is available and approved.

3.2. Buffer
• API: POST /updates/create – Set to trigger queued updates for promotions and new parts highlights.

3.3. Sprout Social
• Feature: Smart Inbox/Publishing API – Auto-route content for approval, then schedule based on set times.

3.4. Later
• Feature: Media Library Sync – Automate asset pulling and schedule using /post API.

3.5. Agorapulse
• API: /schedule – Configure for recurring campaigns and cross-platform posting.

3.6. SocialBee
• API: /category-post – Tag posts with "New Arrivals" or "Offers" and schedule publication.

3.7. Zoho Social
• API: /posts – Trigger automatic posts from CRM updates for new product entries.

3.8. Sendible
• Feature: Content Libraries + Scheduling API – Preload event-specific content and automate posting schedule.

3.9. Falcon.io
• API: /publish – Post and re-post inventory news as batch campaigns.

3.10. HubSpot Social
• API: /social-publish – Sync blog/product updates to timed social releases.

3.11. Oktopost
• Feature: Campaign Scheduler – Auto-post when new campaign activated in CRM.

3.12. SocialPilot
• API: /v1/schedule – Automate scheduling from a Google Sheets pricing or availability update.

3.13. PromoRepublic
• API: /schedule-post – Dynamic content selection from product feeds sent to scheduling queue.

3.14. Crowdfire
• Feature: RSS feed automation – Trigger post when new item published to the parts feed.

3.15. Planable
• Feature: Approval Workflows + Publish API – Automate approval then immediate or scheduled posting.

3.16. eClincher
• API: /post/schedule – Configure campaign sequences for seasonal sales.

3.17. MavSocial
• API: /post-scheduler – Sync with image/video assets of products for automated sharing.

3.18. Loomly
• API: /posts/scheduled – Run automation on marketing plan triggers (holiday specials, flash sales).

3.19. CoSchedule
• Feature: Marketing Calendar API – Deploy social posts when new part blog publish event received.

3.20. TweetDeck (via Twitter API)
• API: POST statuses/update – Trigger Tweets for trending or restocked appliance parts.

**Benefits**

4.1. Guarantees up-to-date outreach by instant content publication on inventory changes or launches.
4.2. Reduces repetitive manual tasks, enabling focus on campaign strategy and analysis.
4.3. Maintains consistent communication cadence matching business promotions and sales cycles.
4.4. Widens market presence by simultaneous cross-platform content distribution.
4.5. Enhances brand reliability and drives higher engagement with immediate and relevant content.