Marketing & CommunicationPurpose
1.2. Automatically forward all new reviews to the appropriate managerial or customer experience teams for rapid response and action.
1.3. Ensure no review is missed, capturing customer feedback into internal tracking for brand management, compliance, and training.
1.4. Streamline response workflows, improving customer retention, satisfaction, and online reputation.
1.5. Enable escalation of urgent negative reviews directly to senior management via preferred channels.
Trigger Conditions
2.2. Keyword-based triggers (e.g., "unhappy," "complaint," "excellent") signal priority or type.
2.3. Review receives a star or rating value below or above a defined threshold.
2.4. Internal scheduling triggers for regular batch checks (e.g., every hour).
Platform Variants
• API: Google My Business API – Webhooks for new review events; fetch new reviews endpoint.
• Config: OAuth2 credentials, business location ID input.
3.2. Facebook
• API: Graph API – Webhook subscriptions for ratings endpoint.
• Config: App review approved, page access token, subscribe to page_reviews.
3.3. Trustpilot
• API: Business Unit API – GET /reviews endpoint for real-time ingestion.
• Config: Business unit ID, API key setup.
3.4. Yelp
• API: Yelp Fusion API – Business reviews endpoint polling.
• Config: API Key, business ID setup.
3.5. DealerRater
• API: DealerRater Data API – Fetch new reviews data.
• Config: API Key, dealer account link.
3.6. Podium
• Feature: Reviews Integration – Trigger on new review; custom webhook.
• Config: Connect Podium account, configure webhook target.
3.7. BirdEye
• API: Review Feed API – Pull new reviews via GET.
• Config: API token, business profile ID.
3.8. Reputation.com
• Feature: Review Notifications – Email, webhook, or API event on new reviews.
• Config: Set notification endpoint in business profile.
3.9. Email
• Protocol: IMAP/POP3 – Poll review notification inbox.
• Config: Server details, filter on subject line keywords.
3.10. Slack
• API: Incoming Webhooks – Send reviews as messages to dedicated channel.
• Config: Webhook URL, channel mapping by dealership/region.
3.11. Microsoft Teams
• API: Incoming Webhooks – Post adaptive cards with review content.
• Config: Webhook URL, JSON payload for card layout.
3.12. Zendesk
• API: Tickets API – Create support ticket per review for CX team.
• Config: OAuth/token auth, ticket custom field mapping.
3.13. Salesforce
• API: REST API – Add review as Case object; set status and priority.
• Config: Connected App, field mapping, account linkage.
3.14. HubSpot
• API: Engagements API – Log review as note on contact or deal.
• Config: Private app API key, contact matching rule.
3.15. Twilio SMS
• API: Programmable Messaging – Send SMS alert for priority reviews.
• Config: Endpoint, SMS template, recipient list.
3.16. WhatsApp Business
• API: Cloud API – Forward review to defined WhatsApp group/contact.
• Config: Access token, phone ID, template message.
3.17. Telegram
• API: Bot API – Push review data to group or user via sendMessage.
• Config: Bot token, chat ID mapping.
3.18. Discord
• API: Webhook – Send structured message to channel.
• Config: Webhook URL, format JSON payload.
3.19. Microsoft Power Automate
• Feature: Flow trigger – HTTP trigger or polling; condition-based routing.
• Config: Connector setup, authentication, rule logic for forwarding.
3.20. Zapier
• Feature: Zap trigger – New review, multi-step forwarding.
• Config: App integrations, filter and path setup.
Benefits
4.2. Reduction of manual monitoring overhead and human error.
4.3. Faster issue resolution for negative experiences.
4.4. Consistent escalation of critical feedback for brand protection.
4.5. Unified reporting for marketing, compliance, and management teams.
4.6. Increased rating and reputation through prompt, traceable action.