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Exhibit announcement notifications to members

Purpose

1.1. Automate the dissemination of new or upcoming exhibit announcements to museum members, ensuring real-time, consistent, and multichannel notifications for events, exhibitions, or updates.
1.2. Provides scheduled or on-demand exhibit announcement notifications using various communication channels for enhancing member engagement and event awareness.
1.3. Enables automatable message personalization and segmentation based on membership types, interests, or interaction history.
1.4. Automates communication logging and tracks notification reach and analytics for continuous improvement.

Trigger Conditions

2.1. New exhibit/event entry is added to the museum management system or database.
2.2. Exhibit publication date is reached (scheduled automated trigger).
2.3. Manual override or urgent update from museum admin triggers automator.
2.4. Changes to existing exhibit details trigger automated updated notifications.
2.5. Custom member filter is applied (e.g., VIPs, families, railroad enthusiasts).

Platform Variants

3.1. Twilio SMS
• Feature/Setting: Messaging API; configure webhook to send automated SMS notifications to member numbers.
3.2. SendGrid
• Feature/Setting: Automated email campaign API; templated announcement emails triggered via REST API.
3.3. Mailchimp
• Feature/Setting: Campaign Automations; connect new exhibit event as trigger for automated emails.
3.4. Slack
• Feature/Setting: Incoming Webhooks; automate posting announcements in member or staff channels.
3.5. Microsoft Teams
• Feature/Setting: Automated Messages via Graph API; triggered adaptive cards or chats to notify members.
3.6. Discord
• Feature/Setting: Bot API; automate exhibit announcements in designated server channels.
3.7. Facebook Messenger
• Feature/Setting: Messenger Send API; automatable messaging to group or individual member contacts.
3.8. WhatsApp Business API
• Feature/Setting: Automator triggers WhatsApp pre-approved template messages.
3.9. Telegram
• Feature/Setting: Bot API; automate broadcast to group or channel subscribers.
3.10. HubSpot
• Feature/Setting: Workflow Automation; trigger notification workflows by CRM record update.
3.11. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder Automation; "Data Extension Update" as automated trigger.
3.12. Google Workspace Gmail
• Feature/Setting: Gmail API automated messages; sent when new exhibit is detected.
3.13. Outlook 365
• Feature/Setting: Mail Send API; automatedly dispatches event emails to contact list.
3.14. SMSCountry
• Feature/Setting: SMS API; trigger automated text notifications to member mobile numbers.
3.15. MoEngage
• Feature/Setting: Push Notification campaign automation API from exhibit announcement trigger.
3.16. ActiveCampaign
• Feature/Setting: Automation Recipes; initiate announcement emails or SMS to contacts.
3.17. Zoho CRM
• Feature/Setting: Workflow Rule; update triggers automated exhibit notification actions.
3.18. Web Push (OneSignal)
• Feature/Setting: Automatedly sends browser push notification via REST API integration.
3.19. Viber
• Feature/Setting: Public Account API; broadcaster automates exhibit announcements to subscribed users.
3.20. Pushover
• Feature/Setting: Notification API for automated exhibit alert on user device.
3.21. Instagram Direct
• Feature/Setting: Messaging API; auto-DM to followers or targeted group on event trigger.
3.22. Zapier
• Feature/Setting: Automation workflow builder; connects exhibit event with notification channels.

Benefits

4.1. Automated notifications ensure timely and consistent communication with museum members.
4.2. Increases attendance rates by automating reminders and announcements of new exhibits or events.
4.3. Reduces manual effort and human error in member communication processes.
4.4. Supports scalability: automates notifications to thousands of members with minimal overhead.
4.5. Enables tracking, analytics, and improvements in communication strategy by leveraging automator platforms.
4.6. Cross-channel diversity automates delivery based on member preference and maximizes reach.
4.7. Automation enables rapid adaptation to schedule or announcement changes, maintaining information accuracy.
4.8. Personalized, segmented messaging automates targeting for higher engagement.

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