Automated management of Google My Business and other listings

Purpose

1.1. Ensure corporate-wide consistency and accuracy of Google My Business (GMB) and similar listings for aluminum window product lines across branches and authorized dealers.
1.2. Automate updates to business hours, holiday schedules, new product launches, promotional posts, images, reviews, and responses.
1.3. Enable streamlined syndication to alternative platforms (Yelp, Apple Maps, Bing Places, etc.) for omnichannel presence.
1.4. Centralize reputation management and analytical feedback by auto-monitoring and responding to reviews.
1.5. Reduce manual effort for marketing, compliance, franchisee, and dealer operations over distributed locations.

Trigger Conditions

2.1. Manual admin input via corporate dashboard (e.g., a new promo).
2.2. Scheduled/recurring update times (e.g., monthly business hour sync, automatic holiday updates).
2.3. Detection of data mismatch/alerts from an audit or third-party data integrity tools.
2.4. New review posted or customer question received.
2.5. New location onboarding in corporate ERP/CRM system.

Platform Variants

3.1. Google My Business
- Feature/Setting: Google Business Profile API — Configure locations.patch for business info, locations.reviews.list for review fetch, locations.media.create for image uploads.

3.2. Facebook Pages
- Feature/Setting: Graph API — POST to /{page-id}?about for info, /{page-id}/feed for posts, /{page-id}/ratings for reviews.

3.3. Yelp
- Feature/Setting: Yelp Fusion API — Business updates via PUT /businesses/{id}, GET/PATCH reviews, update hours.

3.4. Apple Maps Connect
- Feature/Setting: Automated data feed via Business Registry API for updates to location data.

3.5. Bing Places
- Feature/Setting: Bing Places API — Update business info via PUT locations, GET reviews, POST operation hours.

3.6. Foursquare
- Feature/Setting: Places API — Sync details using venues/edit, reviews via venues/likes and venues/tips.

3.7. Trustpilot
- Feature/Setting: Business Unit APIs — Pull reviews via GET /reviews, post public comment with POST /reviews/{id}/reply.

3.8. TripAdvisor
- Feature/Setting: Content API — Push updates to listing details and images, fetch and reply to reviews.

3.9. MapQuest
- Feature/Setting: Business Listings API — PATCH business record, GET rating_snapshot, POST hours update.

3.10. Yellow Pages
- Feature/Setting: Partner API — PUT business information, POST promotional posts, GET review feeds.

3.11. Locu
- Feature/Setting: Locu API — PUT /venue, manage products/services, hours, photos via PATCH.

3.12. Moz Local
- Feature/Setting: Moz API — PATCH location info, POST updates, GET visibility/review reports.

3.13. Uberall
- Feature/Setting: Location Marketing Cloud API — PATCH locations, POST posts, sync reviews/responses.

3.14. BrightLocal
- Feature/Setting: API endpoint /v4/locations for data sync, /v4/reviews for monitoring/responses.

3.15. Yext
- Feature/Setting: Knowledge API — POST location updates, POST to Reviews endpoints, GET analytics for tracking.

3.16. Sitejabber
- Feature/Setting: Business API — Get latest reviews, upload images/articles, reply to reviews via POST.

3.17. Instagram (Business)
- Feature/Setting: Graph API — POST /{business-id}/media for images, /{business-id}/comments for public responses.

3.18. Swarm
- Feature/Setting: Places API — Edit place details, pull and respond to venue comments.

3.19. OpenCorporates
- Feature/Setting: Companies API — Update company info that feeds into commercial listings, GET status.

3.20. Waze
- Feature/Setting: Partner Place API — Push location and info updates, propagate to map/search.

3.21. Google Sheets
- Feature/Setting: API for batch upload/edit of listing data, triggers change events to downstream APIs.

3.22. Salesforce
- Feature/Setting: Service Cloud API — Create new location/service records, trigger marketing workflows to listings.

3.23. HubSpot
- Feature/Setting: Marketing API — Populate business/location data; trigger content workflow pushes to listings.

3.24. Zoho CRM
- Feature/Setting: API to push latest business/contact info, sync with listing syndicators.

Benefits

4.1. Reduced manual admin, lower data inaccuracies, corporate compliance at all levels.
4.2. Consistent branding, promotions, and holiday/operational messaging.
4.3. Real-time review management and customer response improvements.
4.4. Multi-platform visibility assures higher local SEO, web and map search rank.
4.5. Faster onboarding/offboarding for new stores, franchisees, or resellers.
4.6. Scalable, trackable, auditable process providing seamless management for all aluminum window branch locations.