Marketing & CommunicationsPurpose
1.2. Automate cross-channel reminders for optimal turnout, follow-ups, and engagement.
1.3. Centralize event communication across SMS, email, chat, and CRM, reducing manual errors and maximizing participation efficiency.
1.4. Enable rich analytics on responses, event attendance confirmations, and follow-up needs.
1.5. Connect calendar invitations with reminders and integrate marketing collateral distribution.
Trigger Conditions
2.2. Updates or rescheduling of any relevant trade show or corporate event in building materials industry.
2.3. Upload or update attendee list in CRM platform within the aluminum windows business unit.
2.4. Set date-based triggers, e.g., 3 weeks, 1 week, 1 day, 1 hour before event start.
2.5. Manual trigger by marketing coordinator for new event launches.
2.6. RSVP status changes or lack of responses within specified period.
Platform Variants
• Feature/Setting: SMS Reminders; Function: Schedule SMS via Messaging API for selected users at defined times.
3.2. SendGrid
• Feature/Setting: Transactional Email; Function: Use Scheduled Sends via Email API for personalized event notifications.
3.3. Slack
• Feature/Setting: Channel Messaging; Function: Post reminder messages using Slack Incoming Webhooks to marketing channels.
3.4. Microsoft Teams
• Feature/Setting: Scheduled Messages; Function: Send automated chat reminders via Graph API to event-related channels.
3.5. Outlook/Office 365
• Feature/Setting: Calendar Invite & Reminder Service; Function: Auto-send event invites and reminders through Calendar API.
3.6. Google Calendar
• Feature/Setting: Event Reminder Integration; Function: Automate add-on reminders using Calendar API for all event attendees.
3.7. Salesforce
• Feature/Setting: Automated Tasks; Function: Use Process Builder to schedule follow-up reminders for each lead/contact.
3.8. HubSpot
• Feature/Setting: Workflow Automation; Function: Set Event Reminder workflows via Marketing Automation API.
3.9. Zoho CRM
• Feature/Setting: Automated Emails/Tasks; Function: Trigger follow-up reminders using Workflow Rules module.
3.10. Pipedrive
• Feature/Setting: Activity Scheduler; Function: Set timed email/SMS reminders via Activity API.
3.11. Mailchimp
• Feature/Setting: Scheduled Campaigns; Function: Configure Automated Email Reminders using Campaign API.
3.12. WhatsApp Business
• Feature/Setting: Automated Message Broadcasts; Function: Deliver event reminders via Business API scheduled messaging.
3.13. Facebook Messenger
• Feature/Setting: Scheduled Broadcast; Function: Use Messenger Platform API to queue and deliver reminders.
3.14. Telegram
• Feature/Setting: Bot Notifications; Function: Send group or individual event alerts via Bot API, scheduler-enabled.
3.15. ActiveCampaign
• Feature/Setting: Marketing Automation; Function: Create Event Reminder Automation via API triggers.
3.16. Calendly
• Feature/Setting: Event Reminders; Function: Automate reminders using Calendly API after event registration.
3.17. Asana
• Feature/Setting: Task Reminders; Function: Create auto-reminder tasks using Asana API pre-set to event deadlines.
3.18. Monday.com
• Feature/Setting: Notifications; Function: Trigger deadline-based reminders with Automations module.
3.19. Google Chat
• Feature/Setting: Bot Messaging; Function: Send scheduled event nudges using official Chat API.
3.20. Intercom
• Feature/Setting: Outbound Messaging; Function: Segment trade show leads for scheduled communication via Messaging API.
Benefits
4.2. Save time and remove calendar blind spots via comprehensive, omnichannel automation.
4.3. Drive higher engagement through tailored reminders per platform.
4.4. Centralized data capture for better follow-ups, analytics, and ROI tracking.
4.5. Minimize manual labor and automate multi-step notification and feedback loops.
4.6. Establish professional, timely communication as industry standard within marketing/communications.