Automated holiday greetings

Purpose

1. Automate the process of sending personalized holiday greetings to customers, staff, and partners to improve customer engagement, brand loyalty, and reinforce positive relationships.

2. Automates consistent, timely, and branded communications during holidays or special events without manual intervention.

3. Ensures recipients receive automated, targeted messages (SMS, email, social, messenger) enhancing touchpoints across marketing and communications for Marché Cuisine restaurants.

Trigger Conditions

1. Calendar-based trigger for fixed holidays or custom dates.

2. Automated triggers from CRM when customer signup anniversary or loyalty event is detected.

3. Automation invoked by a programmed schedule or from external events (e.g. social trend spikes).

Platform Variants

1. Twilio SMS

 • Feature: Messaging API, Automate scheduled SMS blast with programmable templates.
 • Sample: Configure Messaging Service for automated greetings via webhook and cron scheduler.

2. SendGrid

 • Feature: Email API, Automates bulk personalized emails.
 • Sample: Automated triggers using Dynamic Templates and single send campaigns.

3. Mailchimp

 • Feature: Campaign scheduling, Automates batch or journey-based email greetings.
 • Sample: Use Customer Journeys for automated holiday email flows.

4. Slack

 • Feature: Incoming Webhooks, Automates internal staff or customer greetings to channels.
 • Sample: Configure Webhook for triggered automated greeting notifications.

5. WhatsApp Business API

 • Feature: Automated messaging, Automates direct holiday greetings to customer numbers.
 • Sample: Set up pre-approved template messages for automated dispatch.

6. Facebook Messenger

 • Feature: Send API, Automates scheduled or trigger-based holiday greetings.
 • Sample: Use Messenger Targeted Notifications for automation.

7. HubSpot

 • Feature: Workflows, Automates email or SMS greetings using contact properties.
 • Sample: Automated sequence triggered by contact date fields.

8. Zoho CRM

 • Feature: Workflow automation, Automates greeting emails/SMS from CRM events.
 • Sample: Custom function triggered by date time fields.

9. Microsoft Power Automate

 • Feature: Automated cloud flows, Orchestrates greetings via email and Teams.
 • Sample: Schedule Recurrence trigger to send Teams or Outlook greetings.

10. Google Calendar

 • Feature: Scheduled events, Automates reminders to external messaging automation.
 • Sample: Use Calendar event triggers to initiate email/SMS automations.

11. ActiveCampaign

 • Feature: Automation builder, Automates personalized holiday campaigns.
 • Sample: Automated email/SMS triggered from custom date fields.

12. Salesforce

 • Feature: Process Builder, Automates greetings from annual recurring workflows.
 • Sample: Workflow rule on Contact Anniversary triggers automated sends.

13. Constant Contact

 • Feature: Autoresponder, Automates time-based holiday emails.
 • Sample: Event triggered series for Christmas, New Year, or custom dates.

14. Shopify

 • Feature: Flow automation, Automates greetings for customer order anniversaries.
 • Sample: Shopify Flow triggers on purchase date to send email via integration.

15. Pipedrive

 • Feature: Workflow Automation, Automates messages on deal events or contact fields.
 • Sample: "Activities" automation triggers greetings.

16. Intercom

 • Feature: Custom Bots, Automates greeting messages via chat or email.
 • Sample: Chatbot triggered automated greeting on login during holidays.

17. Klaviyo

 • Feature: Flow builder, Automates personalized automated email/SMS.
 • Sample: Automated trigger from list segment for holidays.

18. Telegram Bot API

 • Feature: sendMessage Endpoint, Automates group or direct messages for greetings.
 • Sample: Scheduled bot sends automated holiday messages.

19. Gupshup

 • Feature: Messaging API, Automates multi-channel messaging blasts.
 • Sample: Automator setup for holiday message templates.

20. Outlook 365

 • Feature: Power Automate integration, Automates mass email dispatch.
 • Sample: Recurrence trigger sends automated greeting via Outlook email.

Benefits

1. Automates routine communication, saving time and reducing manual errors.

2. Ensures all intended recipients are consistently greeted, improving brand recall.

3. Automatable workflows enable scale across branches or locations with no increased overhead.

4. Improves operational efficiency by automating repetitive messaging.

5. Automatedly personalizes messaging, increasing relevance and recipient engagement.

6. Facilitates multi-channel delivery, maximizing message reach through automation.

7. Easy to update upcoming holiday lists and automate new messages.

8. Enables automated tracking and analytics for campaign success.

9. Strengthens customer relationships through timely, automated interaction.

10. Supports omnichannel marketing automation strategies specific to Marché Cuisine restaurant businesses.