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Lead capture from website and social media forms

Purpose

1.1. Automate the end-to-end process of capturing leads from multiple website and social media form sources into a central database for ATV rental services.
1.2. Streamlines initial customer contact, automates data routing to marketing and CRM systems, and ensures leads are automatically assigned for follow-up.
1.3. Automates alerts/notifications to sales or rental teams, reducing manual intervention and enabling rapid, automated engagement.
1.4. Supports automatable integrations with marketing drip campaigns and automated follow-up sequences.

Trigger Conditions

2.1. Form submission detected on website (e.g., Contact Us, Booking Inquiry, Newsletter Signup).
2.2. New lead form completed through social media (e.g., Facebook Lead Ads, Instagram Lead Forms).
2.3. Webhook or API notification from embedded form builder or social platform indicates new inbound lead data.
2.4. Parsed email containing lead info received in a monitored inbox.
2.5. Real-time data push event from aggregator platforms or referral partners.

Platform Variants

3.1. Gravity Forms
• Feature/Setting: Webhook add-on to automate POSTing submissions to a custom endpoint or CRM API.
3.2. Typeform
• Feature/Setting: Configure integration API to automatedly send responses to an endpoint or cloud function for lead automation.
3.3. JotForm
• Feature/Setting: Webhook integration to send automated JSON payload on each form entry.
3.4. Google Forms
• Feature/Setting: Form submit trigger in Google Apps Script to automate lead data transfer into Sheets or external APIs.
3.5. Facebook Lead Ads
• Feature/Setting: API webhook or Facebook Marketing API to automate lead capture export in real time.
3.6. Instagram Lead Forms
• Feature/Setting: Use Instagram Graph API for automated fetching of submitted forms.
3.7. LinkedIn Lead Gen Forms
• Feature/Setting: LinkedIn Marketing Developer API to retrieve and automate ingestion of new leads.
3.8. HubSpot Forms
• Feature/Setting: Use form API endpoint for automated direct submission into CRM workflows.
3.9. Zoho Forms
• Feature/Setting: Integration flow to automatedly push leads to Zoho CRM/contact management via API.
3.10. Unbounce
• Feature/Setting: Webhook and Zapier integration for automated lead routing.
3.11. Wix Forms
• Feature/Setting: Wix Automations with webhook or CRM connector for automated lead handling.
3.12. Squarespace Forms
• Feature/Setting: Form block with third-party webhook or code injection for automating data transfer.
3.13. Cognito Forms
• Feature/Setting: Webhooks for event-triggered, automated lead sending.
3.14. Salesforce Web-to-Lead
• Feature/Setting: Direct HTML form integration or REST API endpoint for automated lead capture.
3.15. Mailchimp Forms
• Feature/Setting: API-driven automation for new subscriber (lead) event.
3.16. Constant Contact Lead Forms
• Feature/Setting: Automated contact creation and webhook triggers.
3.17. Eventbrite
• Feature/Setting: Automatedly export attendee info (lead sources) via Eventbrite API or Zapier.
3.18. Intercom
• Feature/Setting: Automated lead creation from Messenger/form events, using Intercom API.
3.19. Slack
• Feature/Setting: Automated message action to collect and route webchat lead form data.
3.20. Paperform
• Feature/Setting: Webhook link to trigger lead automation flows.

Benefits

4.1. Automates labor-intensive lead entry and routing, reducing errors and lag time.
4.2. Enables always-on, automated lead capture from diverse channels and maximizes conversions.
4.3. Automated notifications and pipeline entry accelerate sales and rental processes.
4.4. Centralizes lead data for automatable analytics and future automated marketing.
4.5. Makes lead management and customer acquisition highly scalable and automates compliance with data collection rules.

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