Auto-send newsletters with culinary updates

Purpose

1.1. Automatically distribute newsletters containing culinary news, menu updates, seasonal promotions, chef spotlights, event announcements, and loyalty offers to subscribers of the Japanese cuisine-focused restaurant, driving customer engagement and recurring visits while maintaining brand presence with minimal manual intervention.

Trigger Conditions

2.1. Scheduled date/time (e.g., every Thursday at noon)
2.2. Addition of a new menu item or seasonal dish
2.3. Upload or publication of new culinary content (e.g., chef blog, recipe)
2.4. Completion of monthly restaurant event calendar
2.5. Completion of a customer signup or opt-in to the mailing list
2.6. On special holidays (e.g., Tanabata, New Year’s Day)

Platform Variants

3.1. Mailchimp
• API: POST /messages/send – Configure campaign ID, content blocks, audience list
3.2. SendGrid
• API: POST /mail/send – Use dynamic templates, schedule newsletters
3.3. Constant Contact
• API: POST /messages – Target segmented lists, automate via campaign triggers
3.4. Salesforce Marketing Cloud
• REST API: POST /email/v1/messageDefinitionSends – Leverage event-based send options
3.5. ActiveCampaign
• API: POST /campaign/send – Trigger when new content is added
3.6. HubSpot
• Endpoint: POST /email/public/v1/singleEmail/send – Identify list, set recipe spotlight
3.7. Klaviyo
• API: POST /campaigns/{campaign_id}/schedules – Set trigger conditions and content
3.8. Zoho Campaigns
• API: POST /campaigns – Automate with schedule and list criteria
3.9. MailerLite
• Endpoint: POST /campaigns/{campaign_id}/actions/send – Use RSS-to-email flow
3.10. Benchmark Email
• Endpoint: POST /email – Automate using triggers for event publication
3.11. ConvertKit
• API: POST /sequences/ – New signups trigger newsletter sequence
3.12. Drip
• API: POST /campaigns/{campaign_id}/actions/send – Use workflow conditions
3.13. Moosend
• API: POST /campaigns/send – Event-triggered or scheduled send
3.14. Omnisend
• API: POST /campaigns – Segment by loyalty status or preferences
3.15. GetResponse
• API: POST /newsletters – Attach culinary content to newsletter body
3.16. AWeber
• API: POST /broadcasts – Add subscribers automatically, send updates
3.17. Mailjet
• API: POST /send – Use list IDs, personalize for local branches
3.18. Campaign Monitor
• API: POST /campaigns/{id}/send – Schedule around customer data
3.19. Elastic Email
• API: POST /emails – Integrate with content management triggers
3.20. Brevo (formerly Sendinblue)
• API: POST /smtp/email – Template-based culinary promotions
3.21. Google Apps Script (Gmail API)
• Function: MailApp.sendEmail – Program custom send logic on content upload
3.22. Microsoft Power Automate + Outlook
• Action: Send an Email (V2) – Trigger via form submissions or calendar events

Benefits

4.1. Ensures timely customer communication without manual effort
4.2. Elevates customer engagement with visually rich, relevant culinary content
4.3. Segments and targets diners based on events, preferences, or signup status
4.4. Enhances brand loyalty and increases repeat reservations
4.5. Reduces staff workload tied to routine marketing communications