Scheduled social media posts and updates

Purpose

1. Automate the scheduling and publishing of social media posts and updates for a dessert restaurant across multiple channels to maximize audience reach, brand consistency, and timely content delivery.

2. Automating content calendar management to ensure regular engagement, promotions, event announcements, new dessert launches, and customer interaction without manual intervention.

3. Enable automated campaign rollouts for seasonal offers, special desserts, and customer appreciation posts with pre-set timing and audience targeting.

Trigger Conditions

1. Automated triggers based on defined dates, times, and campaign calendars.

2. Recurring automation for daily, weekly, or monthly posts as per defined schedule.

3. External events trigger posts, e.g., customer reviews received, special days/holidays, or new menu item automation workflows.

Platform Variants

1. Facebook

• Feature/Setting: Graph API — automate scheduled publishing by configuring the `/me/feed` endpoint with `scheduled_publish_time`.
  

2. Instagram

• Feature/Setting: Instagram Graph API — automate image/video post scheduling via `/media` and `/media_publish` endpoints with pre-set `timestamp`.
  

3. Twitter (X)

• Feature/Setting: Twitter API v2 — automate tweet automation using `/tweets` POST endpoint with `scheduled_at` parameter.
  

4. LinkedIn

• Feature/Setting: LinkedIn Marketing API — automate content publishing via `UGCPosts` endpoint with scheduling options.
  

5. Pinterest

• Feature/Setting: Pinterest API — automate Pin scheduling via `/pins` POST with `scheduled_time`.
  

6. Buffer

• Feature/Setting: API endpoint `/updates/create` — automate cross-platform scheduled post automation.
  

7. Hootsuite

• Feature/Setting: Hootsuite API scheduled posting via `/messages` endpoint with pre-defined date/time.
  

8. Sprout Social

• Feature/Setting: Scheduling interface — automate and schedule posts using Campaign Planner with integrated calendar.
  

9. Zoho Social

• Feature/Setting: API `/publish` endpoint — automate post publishing workflow for time-based triggers.
  

10. Later

• Feature/Setting: Scheduling automation with API `/media/post` including time slot configuration.
  

11. SocialBee

• Feature/Setting: Category-based content scheduling — automate posts by category and time window.
  

12. Sendible

• Feature/Setting: API `/posts/schedule` — automate post publishing with detailed settings for each social account.
  

13. Planoly

• Feature/Setting: Visual scheduler for Instagram; automate time slot and media assignment using API.
  

14. ContentCal

• Feature/Setting: Scheduler automation — automate campaign and content plan execution with timeline mapping.
  

15. MeetEdgar

• Feature/Setting: Content library automation with queue scheduling for recurring desserts posts.
  

16. TweetDeck

• Feature/Setting: Scheduled tweet automation by specifying date/time for each tweet via interface/API.
  

17. Crowdfire

• Feature/Setting: Smart calendar and scheduling automation integrated with analytics.
  

18. Agorapulse

• Feature/Setting: Queued post automation for multiple accounts with duplicate prevention.
  

19. Salesforce Social Studio

• Feature/Setting: Automates scheduled campaign-based posts with workflow logic.
  

20. HubSpot

• Feature/Setting: Marketing Hub social tools automate post scheduling and engagement tracking with APIs.
  

Benefits

1. Improves posting consistency, automates multi-channel presence, and reduces manual effort.

2. Automates seasonal and event-based campaign rollouts for desserts, optimizing reach and engagement.

3. Ensures posts are published at optimal times, supported by automated analytics and feedback loops.

4. Enables scalable automation workflows, allowing focus on core restaurant operations and creative marketing strategy.

5. Reduces errors, increases brand visibility, and automates customer engagement on all social platforms.