Marketing & Customer EngagementPurpose
1.2. Automate capturing post-dining feedback, respond to negative reviews, and encourage positive engagement.
1.3. Enhance customer trust, reputation score, and competitive advantage by automating timely engagement and issue resolution.
1.4. Implement automation for reporting, escalation, and sentiment analysis for public and private feedback.
1.5. Automate alerts for reputation risks to allow for proactive customer engagement and brand management.
Trigger Conditions
2.2. Negative sentiment or below-threshold score is detected.
2.3. Post-visit automated survey completion or submission.
2.4. Automated detection of customer mentions of the restaurant brand online.
2.5. Specific keyword or competitor mention triggers automation flow.
Platform Variants
• Feature/Setting: Reviews API – automates data-pull and response automation.
3.2. Facebook
• Feature/Setting: Graph API for Pages – automates review retrieval and comment reply.
3.3. TripAdvisor
• Feature/Setting: Review API or email-to-webhook automation – automates direct review processing.
3.4. Trustpilot
• Feature/Setting: Business API – automates review management and response posting.
3.5. Yelp
• Feature/Setting: Fusion API – automates notification and response to new reviews.
3.6. Instagram
• Feature/Setting: Mentions via Instagram Graph API – automates customer mention tracking and engagement.
3.7. Twitter/X
• Feature/Setting: Search Tweets API – automates tweet monitoring and direct response automation.
3.8. Slack
• Feature/Setting: Incoming Webhooks – automates team notifications and feedback channels.
3.9. Microsoft Teams
• Feature/Setting: Connector/Webhook – automates internal alerts and conversation threading.
3.10. Zendesk
• Feature/Setting: Support Ticket API – automates ticket creation from review alerts for escalation.
3.11. Freshdesk
• Feature/Setting: Ticket API – automates case management for reputation issues.
3.12. SendGrid
• Feature/Setting: Transactional Email API – automates post-visit survey and review prompts.
3.13. Twilio SMS
• Feature/Setting: Programmable Messaging API – automates review requests and follow-up via SMS.
3.14. Google Sheets
• Feature/Setting: Sheets API – automates structured review recordkeeping and reporting.
3.15. Slackbot
• Feature/Setting: Automated replies triggered by keywords/phrases from monitoring feeds.
3.16. HubSpot
• Feature/Setting: Workflow Automation – automates triggers for customer feedback sequences.
3.17. Zoho CRM
• Feature/Setting: Workflow Rules – automates on new lead/contact review triggers.
3.18. Zapier
• Feature/Setting: Multi-app workflow automator – automates review aggregation and notifications.
3.19. Power Automate
• Feature/Setting: Flow Automation – automates review monitoring and reponse chains.
3.20. Mailchimp
• Feature/Setting: Automations – automates post-dining targeted email for reviews.
3.21. Hootsuite
• Feature/Setting: Social Streams with auto-moderation – automates brand mention monitoring.
3.22. ReviewTrackers
• Feature/Setting: All-in-one review aggregation API – automates centralized feedback analysis.
3.23. Sprout Social
• Feature/Setting: Smart Inbox automation – automates engagement and sentiment analytics.
Benefits
4.2. Automator ensures negative experiences are acknowledged and resolved automatically.
4.3. Automating feedback requests boosts review counts and reputation scores.
4.4. Automate teamwork via internal alerts and escalation to responsible teams.
4.5. Automated sentiment analysis enables proactive customer engagement.
4.6. Automation of reporting allows for continuous visibility and improvement in online reputation.
4.7. Automatable workflows unify reputation management, reducing manual intervention and increasing efficiency.