Event and promotion reminders

Purpose

 1.1. Automate timely event and promotion reminders to boost attendance and sales for American restaurants.
 1.2. Notify customers via SMS, email, push notifications, or social channels about special menus, holiday dinners, happy hours, loyalty events, or limited-time offers.
 1.3. Increase engagement and retention by leveraging personalized, scheduled communications tailored to customer behavior and preferences.

Trigger Conditions

 2.1. Scheduled dates for events or promotions entered in the restaurant’s calendar.
 2.2. Customer opting-in via website, app, reservation, or loyalty program.
 2.3. Recurring triggers (e.g., monthly specials, annual events).
 2.4. Customer inactivity for a set period.
 2.5. Custom triggers such as birthdays or anniversaries.

Platform Variants

 3.1. Twilio SMS
  • Feature/Setting: Programmable Messaging; configure SMS template, schedule with Twilio Studio flows.
 3.2. SendGrid
  • Feature/Setting: Marketing Campaigns API; set up event-based email triggers and dynamic templates.
 3.3. Mailchimp
  • Feature/Setting: Automations; configure Customer Journey trigger by event date, segment lists for targeting.
 3.4. ActiveCampaign
  • Feature/Setting: Automations; set up event triggers and conditional email/SMS delivery.
 3.5. HubSpot
  • Feature/Setting: Workflows; trigger emails or SMS via integrations, use contact properties for events.
 3.6. Salesforce Marketing Cloud
  • Feature/Setting: Journey Builder; configure event-based journeys, set entry sources as schedule or API.
 3.7. Klaviyo
  • Feature/Setting: Flows; set event date triggers, personalize messaging based on customer data.
 3.8. Constant Contact
  • Feature/Setting: Event Marketing; configure reminder emails tied to event registration.
 3.9. WhatsApp Business API
  • Feature/Setting: Template Messages; automate sending approved reminders around events.
 3.10. Facebook Messenger (Meta Messenger Platform)
  • Feature/Setting: Send API; configure bots to trigger reminders by event data fields.
 3.11. Google Calendar API
  • Feature/Setting: Watch events; trigger downstream notification workflows on event dates.
 3.12. Microsoft Outlook Calendar API
  • Feature/Setting: Subscriptions; schedule webhook notifications pre-event.
 3.13. Slack
  • Feature/Setting: Scheduled Messages API; Post reminders to channels or users, automate with scheduled triggers.
 3.14. Pushwoosh
  • Feature/Setting: Automated Push Notifications; trigger from calendar API, personalize content.
 3.15. OneSignal
  • Feature/Setting: Automated Messaging; set triggers based on user segments and event dates.
 3.16. Telegram Bot API
  • Feature/Setting: sendMessage, setWebhook; dispatch reminders to opted-in users.
 3.17. Viber API
  • Feature/Setting: Send Messages; automate event reminders to subscribers.
 3.18. Zendesk
  • Feature/Setting: Triggers; send event reminders as tickets or outbound messages to customers.
 3.19. Zoho CRM
  • Feature/Setting: Workflow Rules; trigger email/SMS based on custom event fields.
 3.20. Shopify
  • Feature/Setting: Marketing Automations; event-specific emails/SMS via Scripts and Shopify Flow.
 3.21. Iterable
  • Feature/Setting: Workflows; configure trigger points for event dates, multi-channel reminders.
 3.22. MoEngage
  • Feature/Setting: Flows and Campaigns; set event/promotion based automated nudges.

Benefits

 4.1. Increase customer attendance and participation in events and promotions.
 4.2. Reduce manual workload for staff by automating repetitive notification tasks.
 4.3. Deliver timely, personalized communications improving customer experience.
 4.4. Enable data-driven targeting and A/B testing to optimize message effectiveness.
 4.5. Track engagement and adjust campaigns based on analytics from integrated platforms.