Marketing & EducationPurpose
1.2. Automates class attendees’ exposure to relevant products and vice versa, ensuring all touchpoints effectively promote complementary offerings.
1.3. Triggers automated, personalized communications to educate, up-sell, and cross-sell aromatherapy products in educational contexts, boosting conversions and engagement.
Trigger Conditions
2.2. Automatedly logs completed product purchases with a user account linked to spa or aromatherapy.
2.3. Schedules cross-promotional emails after class or purchase completion.
2.4. Detects abandonment of a product or class registration midway and initiates automated reminders.
Platform Variants
3.1. Mailchimp
• Feature/Setting: Automate email campaign triggers via API (POST /automations/{workflow_id}/actions/start).
3.2. Twilio SMS
• Feature/Setting: Automate SMS using Programmable Messaging API (POST /Messages) with cross-promotion templates.
3.3. HubSpot
• Feature/Setting: Automate workflows using Workflow API to segment class participants and send targeted cross-promotional sequences.
3.4. Shopify
• Feature/Setting: Automate product recommendation pop-ups via Shopify Script Editor and Webhooks for customer tags.
3.5. Salesforce
• Feature/Setting: Automate cross-promotional journeys with Marketing Cloud Journey Builder’s Event API.
3.6. Pipedrive
• Feature/Setting: Automator triggers deals stages to prompt upsell reminders using Deal API.
3.7. Google Sheets
• Feature/Setting: Automatedly log cross-promotional actions using Sheets API (AppendValues).
3.8. Facebook Lead Ads
• Feature/Setting: Automate instant lead follow-up with webhook listening and Messenger API.
3.9. ActiveCampaign
• Feature/Setting: Automate cross-promotional automations with Automation API (POST /api/3/contacts).
3.10. Intercom
• Feature/Setting: Automator sends targeted in-app messages using Messages API, mapped to class or product interactions.
3.11. Typeform
• Feature/Setting: Automated surveys on product interest post-class, via Webhooks API.
3.12. Calendly
• Feature/Setting: Automate follow-up cross-promotion via Event Scheduled Webhook.
3.13. Zoom
• Feature/Setting: Automated webinar attendee triggers through Meeting Updated Webhook.
3.14. WooCommerce
• Feature/Setting: Automate cross-selling emails with Webhooks (Order.created) and REST API integration.
3.15. Eventbrite
• Feature/Setting: Automator triggers product promotions post-event using Event Attendees API.
3.16. Klaviyo
• Feature/Setting: Automate targeted email automations using Flows API (POST /api/v1/flow-actions).
3.17. Slack
• Feature/Setting: Automated notifications to internal teams for follow-ups via Incoming Webhooks.
3.18. Microsoft Teams
• Feature/Setting: Automate team notifications about promotional campaigns using Graph API chatMessage endpoint.
3.19. Zendesk
• Feature/Setting: Create automated support tickets for cross-promotion feedback via Tickets API.
3.20. Notion
• Feature/Setting: Automatedly log and track class-product promotions using Database API (pages/create).
3.21. Google Ads
• Feature/Setting: Automator triggers remarketing automations for class attendees or product buyers via Google Ads API (UserListService).
3.22. Instagram Graph API
• Feature/Setting: Automated cross-promotional DMs to followers engaging with class or product posts.
3.23. Stripe
• Feature/Setting: Automate promotional coupon generation and delivery via Coupons API on specific triggers.
Benefits
4.2. Automated increases in conversion rates by timely, relevant product/class pairing outreach.
4.3. Automator eliminates manual errors, ensuring cross-promotions occur on every qualifying interaction.
4.4. Automated, data-driven feedback to refine cross-promotion, enhancing marketing ROI.
4.5. Scalable automation supports business growth without increasing operational burden.