Marketing & Lead GenerationPurpose
1.2. Streamlines post-service engagement, reduces manual follow-up, and boosts positive online brand presence for aircraft rental providers.
1.3. Supports continual improvement and leverages satisfied customers for referrals in highly competitive aviation rental markets.
Trigger Conditions
2.2. Customer contact or service record updated to ‘completed’ status in CRM.
2.3. Manual trigger by staff, or upon successful payment and closeout of invoice.
2.4. Custom trigger: elapsed time post-service completion (e.g., 6 hours after return).
Platform Variants
3.1. Twilio SMS
- Feature/Setting: Use Programmable Messaging API; configure with post-rental customer phone lists for automated SMS review links.
3.2. SendGrid
- Feature/Setting: Marketing Campaigns API; schedule transactional email review requests as service closes.
3.3. Mailgun
- Feature/Setting: Send Email API; create triggered email templates for collecting Google/Trustpilot reviews.
3.4. Zendesk
- Feature/Setting: Triggers with Webhooks; configure automation tied to ticket or booking closure to send review request.
3.5. HubSpot
- Feature/Setting: Workflow Automation; design sequence to auto-email review links post-service in CRM.
3.6. Salesforce
- Feature/Setting: Flow Builder/Process Builder; set to send customer satisfaction surveys or review prompts at service completion.
3.7. Zapier
- Feature/Setting: Multi-step Zaps; connect event in rental database to automated review outreach via chosen platform.
3.8. ActiveCampaign
- Feature/Setting: Automation Builder; trigger personalized post-flight review request emails based on event completion.
3.9. Intercom
- Feature/Setting: Custom Bots/Outbound Messages; automatic in-app or email review prompt on rental close.
3.10. WhatsApp Business API
- Feature/Setting: Automated message template push to customer for feedback after completed rental.
3.11. Slack
- Feature/Setting: Incoming Webhooks; notify internal teams or send to customer via integrated bot after rental complete.
3.12. Google Sheets
- Feature/Setting: App Script or API; detect new “completed” entry and start review email workflow.
3.13. Microsoft Power Automate
- Feature/Setting: Automated Cloud Flow; trigger review request email or SMS from Dynamics, Outlook, Teams, or Excel.
3.14. Freshdesk
- Feature/Setting: Automation Rules; send thank you + review request on support ticket/rental lifecycle completion.
3.15. Zoho CRM
- Feature/Setting: Workflow Rules; automatic email or SMS for feedback on deal/rental close.
3.16. SurveyMonkey
- Feature/Setting: Webhook/Survey Automation; send survey link for review after transaction closure.
3.17. Typeform
- Feature/Setting: Integration/Notifications; auto-issue review surveys upon aircraft return.
3.18. Pipedrive
- Feature/Setting: Automation/Workflow Automations; send review prompt each time deal moves to completed.
3.19. Outlook
- Feature/Setting: Automated Email Rules or Power Automate integration; trigger review request post-booking.
3.20. Facebook Messenger Platform
- Feature/Setting: Send API; auto-send messages to customer’s inbox requesting reviews after rental.
3.21. Shopify (for plugin-style rental)
- Feature/Setting: Flow app or webhook; review request sent by email or SMS as order status set to fulfilled.
3.22. Calendly
- Feature/Setting: Workflow/Integration; after scheduled return/rental, send out automated review invitation.
3.23. Stripe
- Feature/Setting: Webhook or Email Receipts configuration; trigger thank-you/review request upon payment.
3.24. AirTable
- Feature/Setting: Automation; when a row status is changed to "Returned", send review request via integrated service.
Benefits
4.2. Ensures timely, relevant outreach when customer experience is freshest, maximizing response rates.
4.3. Improves SEO and attracts new renters by populating public profiles with real, positive feedback.
4.4. Delivers insights to management for rapid detection and correction of service issues.
4.5. Differentiates rental brand in competitive markets through superior volume and quality of reviews.