HomeEvent/webinar registration and reminder workflowsMarketing & Lead Management AutomationEvent/webinar registration and reminder workflows

Event/webinar registration and reminder workflows

Purpose

1. Automate event/webinar registration, confirmation emails, calendar invites, and reminder notifications for studio-hosted webinars or virtual animation showcases.

2. Streamline guest tracking, segment audience, personalize reminders, and sync attendance data with CRM for targeted follow-up.

3. Eliminate manual scheduling and ensure registrants and prospects receive timely joining information and updates.


Trigger Conditions

1. New registration submission via website form, landing page, or third-party event page.

2. Defined time intervals before event start (e.g., 1 week, 1 day, 1 hour).

3. Event status changes (cancellation, rescheduling, follow-up required).


Platform Variants


1. Zoom

  • Feature/Setting: Event/Webinar Registration API; configure webhook on new registration event.

2. GoToWebinar

  • Feature/Setting: Organizer API to capture registrants and trigger reminder workflows.

3. Eventbrite

  • Feature/Setting: Event Registration Webhook; connect to trigger sequence on new order/registration.

4. HubSpot

  • Feature/Setting: Forms API or Workflows Tool; auto-enroll contacts, trigger confirmation and reminders.

5. Salesforce

  • Feature/Setting: Marketing Cloud or Web-to-Lead; auto-create leads and journey automations.

6. Mailchimp

  • Feature/Setting: Event registration list; configure automated email campaign triggers for confirmation/reminders.

7. Google Calendar

  • Feature/Setting: Calendar API; auto-create event, send invites, update event details on change.

8. Outlook/Office 365

  • Feature/Setting: Microsoft Graph Calendar API; auto-invite, send updates, track RSVP.

9. Slack

  • Feature/Setting: Incoming Webhooks or Scheduled Messages; send reminders to private channels or users.

10. Twilio SMS

  • Feature/Setting: Programmable Messaging API; configure event-triggered SMS reminders (with merge fields for personalizing time and event name).

11. SendGrid

  • Feature/Setting: Email API; transactional email workflow for confirmations and reminders with dynamic templates.

12. Typeform

  • Feature/Setting: New response trigger; link to reminder flow and contact sync on registration.

13. Calendly

  • Feature/Setting: Event Scheduling Webhook; automatically send confirmations and sync participants to CRM.

14. Airtable

  • Feature/Setting: New row event; track registrations and trigger automations for reminders.

15. Pipedrive

  • Feature/Setting: Webforms or Activity API; create leads, schedule follow-up activities tied to event.

16. Intercom

  • Feature/Setting: Conversations API; send automated messages to event participants.

17. ActiveCampaign

  • Feature/Setting: Automation builder; create workflow triggered by new registration, send sequenced reminders.

18. Marketo

  • Feature/Setting: Smart Campaigns; register, track RSVP, send event-based email flows.

19. Zoho CRM

  • Feature/Setting: Webhooks and Workflow Rules; auto-create leads and send notification/reminders.

20. Facebook Events

  • Feature/Setting: Graph API for event RSVP; trigger messenger reminders and email follow-up.

21. Shopify (for paid events)

  • Feature/Setting: Orders/Create webhook; auto-generate event access and reminders for buyers.

22. Microsoft Teams

  • Feature/Setting: Scheduler API; send automated reminders or channel announcements.

Benefits

1. Minimizes human error, saves admin time, and optimizes attendee engagement.

2. Ensures consistent communication via multi-channel reminders across email, SMS, and chat.

3. Provides actionable data on attendee behavior for future marketing and lead nurturing.

4. Scales easily for frequent or large-scale webinars, vital for animation studios targeting media/entertainment industry growth.

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