Survey distribution and results aggregation

Purpose

1.1. Automate the distribution of marketing surveys to prospects, leads, and partners, and aggregate responses from multiple channels to provide real-time insights for optimizing campaign strategies, campaign creative, and targeting; enable timely follow-up and detailed analytics on segmented survey response data for outreach refinement and reporting in the animation production sector.

Trigger Conditions

2.1. New lead or contact enters CRM or is tagged as “Survey Eligible.”
2.2. Scheduled campaign date/time, such as post-project completion or quarterly review cycle.
2.3. Manual trigger via marketing dashboard or outreach manager request.
2.4. Trigger on specific audience actions (downloads, demo requests, or event participation).

Platform Variants

3.1. Typeform
• Feature/Setting: API trigger for new survey submission; Webhook for real-time response collection.
3.2. Google Forms
• Feature/Setting: Google Forms API or “On Submit” trigger linked with Google Sheets or Apps Script.
3.3. SurveyMonkey
• Feature/Setting: Webhooks for survey completion events; Results API for aggregated data pull.
3.4. Microsoft Forms
• Feature/Setting: Microsoft Graph API “Get responses”; Automate trigger for form submission.
3.5. JotForm
• Feature/Setting: Webhook on survey submission; JotForm API “Get Form Submissions.”
3.6. Qualtrics
• Feature/Setting: REST API “Responses Export” function; Automated email distribution setup.
3.7. Mailchimp
• Feature/Setting: Campaign API or Transactional API for survey link mailing; Open/click webhook for tracking.
3.8. Constant Contact
• Feature/Setting: Email Campaign API for survey link distribution; Contact engagement tracking API.
3.9. SendGrid
• Feature/Setting: Marketing Campaigns API “Create and send emails” with survey link; Event Webhooks for interaction tracking.
3.10. Twilio SMS
• Feature/Setting: SMS API to deliver survey links by text; Monitor delivery/status events.
3.11. Slack
• Feature/Setting: Incoming Webhooks or App Workflow to distribute survey links; RTM API for monitoring receipt.
3.12. HubSpot
• Feature/Setting: Workflow automation trigger to distribute surveys; Engagements API for activity tracking.
3.13. Salesforce
• Feature/Setting: Process Builder/Flow with surveys via email; Salesforce Surveys API for data retrieval.
3.14. Zoho Survey
• Feature/Setting: “Automate” triggers for distribution; Zoho Survey API for fetching responses.
3.15. Airtable
• Feature/Setting: Automation rules to send survey invitations; Webhooks for storing incoming data.
3.16. Intercom
• Feature/Setting: “Message” API to send surveys via chat; Conversation Webhooks to aggregate answers.
3.17. Zendesk
• Feature/Setting: Trigger messaging after ticket closure; Zendesk Survey app API for response logging.
3.18. Alchemer (SurveyGizmo)
• Feature/Setting: Email distribution via API; Data export API for survey completion aggregation.
3.19. ActiveCampaign
• Feature/Setting: Automated campaign with survey links; Event tracking for open and completion events.
3.20. SurveySparrow
• Feature/Setting: Webhooks for auto-distribution; Results API to fetch real-time aggregated surveys.
3.21. SurveyPlanet
• Feature/Setting: Automated email survey send-out; API endpoint for report retrieval.

Benefits

4.1. Ensures rapid, consistent survey distribution across channels for multimedia audiences.
4.2. Aggregates all results to a unified dashboard or CRM, ready for analytics and reporting.
4.3. Reduces manual time/cost of outreach, freeing resources for creative and strategic projects.
4.4. Enables granular follow-up and targeted marketing based on segmented response analytics.
4.5. Delivers increased engagement and data quality by leveraging preferred channels and automation.