Purpose
1.2. Enhance post-visit engagement, boost online reputation, and drive future bookings through automated review solicitation workflows tailored to adventure sports audiences.
Trigger Conditions
2.2. Customer check-out or transaction confirmation.
2.3. Elapsed set period post-activity (e.g., 24 hours after activity ends).
2.4. Survey or feedback form submission flagged as positive.
2.5. CRM update reflecting customer milestone or event.
Platform Variants
3.1. Google Business Profile
• API: ‘Place Actions’ API – Configure automated “write a review” request and link generation to trigger SMS/email.
3.2. TripAdvisor
• Feature: Management Center API – Trigger automated review request email post-visit based on contact info.
3.3. Yelp
• API: Yelp Fusion – Configure post-service webhook to email or message review invite via provided links.
3.4. Facebook Reviews
• Graph API: Pages endpoint – Send Messenger request or post-visit wall post with review prompt using user id.
3.5. Trustpilot
• API: Invitations Endpoint – Automate sending out review invitations with booking data as trigger.
3.6. Capterra
• Integration: Use Capterra’s invitation email API – Automate campaign launch based on customer completion list.
3.7. AirBnB Experiences
• Webhook: Auto-send post-experience message through platform for guest review.
3.8. GetYourGuide
• Partner API: Initiate review request email upon integration partner’s order completion signal.
3.9. Viator
• API: Post-transaction programmatic trigger for review request through merchant dashboard messaging.
3.10. Google Gmail API
• Feature: Automated Scheduled Send – Email review links via API with dynamic content personalization.
3.11. SendGrid
• API: Marketing Campaigns – Trigger automated, branded review request email on contact event.
3.12. Twilio SMS
• API: Programmable SMS – Configure workflow to send review invite link by SMS with customer merge fields.
3.13. WhatsApp Business API
• Endpoint: Message Template Send – Set up post-visit automated review invitation message via customer WhatsApp.
3.14. Zendesk
• Triggers: Automate ticket closure generating review email via Zendesk email API to client.
3.15. Mailchimp
• Trigger: Post-event audience segmentation triggers review campaign email.
3.16. SurveyMonkey
• Webhook: Auto-send rating survey post-experience and link with review site landing pages.
3.17. HubSpot
• Workflow Automation: Trigger review request email/SMS using contact deal stage completion.
3.18. Salesforce
• Process Builder: Automate review invite via email/SMS on Opportunity closure post-activity.
3.19. Zoho CRM
• Macro: Set up workflow to email review links upon activity status update.
3.20. ActiveCampaign
• Automation: Condition-based email or SMS review request triggered by custom tag or field change.
Benefits
4.2. Reduces manual labor for staff, increasing efficiency.
4.3. Enhances customer engagement and loyalty by timely, personalized requests.
4.4. Elevates overall reputation and online presence by targeting multiple platforms.
4.5. Enables accurate tracking and campaign optimization via analytics integration.
4.6. Increases conversion rates through automated, timely asks that reach customers on their preferred channels.