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Drip email campaigns for lead nurturing

Purpose

1.1. Automate drip email campaigns for lead nurturing in psychomotor therapy marketing, sending sequenced, scheduled emails to potential clients after a form submission or inquiry.
1.2. Automates delivery of psycho-educational content, therapist credentials, appointment prompts, and nurturing engagement, warming new leads and increasing likelihood of booking therapy sessions.
1.3. Automated emails educate about therapy benefits, success stories, session packages, frequently asked questions, and special offers—building rapport and trust through automation.

Trigger Conditions

2.1. Automate workflow upon new lead submission via website form or landing page.
2.2. Automating lead entry from CRM integrations or external referral sources.
2.3. Automated detection based on client behavior, like eBook download or webinar registration.
2.4. Automating campaign entry after missed calls, chat requests, or SMS opt-in.

Platform Variants

3.1. ActiveCampaign
• Feature/Setting: Automation Builder — automate series of timed email sends after trigger, configure API for new contact creation.
3.2. Mailchimp
• Feature/Setting: Customer Journeys — automates timed email sequences linking to therapy guides, API: /automations.
3.3. HubSpot
• Feature/Setting: Marketing Automation Workflows — automate lead nurturing, API: /automation/v3/workflows.
3.4. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder, automate personalized nurture streams, API: /messaging/v1/email/messages.
3.5. Zoho Campaigns
• Feature/Setting: Autoresponders, automate progressive content sends, API: /autoresponders.
3.6. SendGrid
• Feature/Setting: Automation Campaigns, automate time-based emails, API: /marketing/singlesends.
3.7. Constant Contact
• Feature/Setting: Email Automation series, automate drip for follow-ups, API: /emailmarketing/campaigns.
3.8. Drip
• Feature/Setting: Workflow Automator, automate behavioral drips, API: /campaigns.
3.9. ConvertKit
• Feature/Setting: Visual Automations, automate nurture paths, API: /automations.
3.10. Klaviyo
• Feature/Setting: Flow Builder, automate sequences for therapy lead warm-up, API: /flows.
3.11. Benchmark Email
• Feature/Setting: Automation Pro, automate drip triggers and timing, API: /automations.
3.12. GetResponse
• Feature/Setting: Marketing Automation, automate lead journeys, API: /automation.
3.13. MailerLite
• Feature/Setting: Automation Editor, automate scheduled series, API: /automations.
3.14. Moosend
• Feature/Setting: Automation Workflows, automate nurture emails, API: /automation.
3.15. AWeber
• Feature/Setting: Campaign Automator, automate time-based sends, API: /automations.
3.16. Omnisend
• Feature/Setting: Automation Workflows, automate cross-channel nurture, API: /automation-workflows.
3.17. Brevo (Sendinblue)
• Feature/Setting: Automation Workflows, automate drip emails, API: /automations.
3.18. Intercom
• Feature/Setting: Series automation, automate onboarding and nurture, API: /emails.
3.19. Keap
• Feature/Setting: Campaign Builder automation, automate segmented drips, API: /campaigns.
3.20. Pipedrive
• Feature/Setting: Workflow Automator, automates nurture emails after activity, API: /automations.

Benefits

4.1. Automatedly nurture leads, increasing conversion with timely, relevant psycho-educational content.
4.2. Automator ensures consistent communication, freeing therapist time.
4.3. Automation increases lead engagement via personalizing content flows.
4.4. Automating reminders and resource delivery enhances brand credibility and trust.
4.5. Automatable follow-ups reduce lost leads by automating prompt engagement.
4.6. Automates segmentation to tailor nurture flows by lead behavior, boosting satisfaction and bookings.

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