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Loyalty points issuance and tracking

Purpose

 1.1. Automate real-time issuance and tracking of loyalty points to encourage repeat purchases, enhance customer retention, and provide targeted rewards for AC unit customers and service clients.
 1.2. Integrate loyalty programs seamlessly across online and offline channels, enabling unified customer experiences within marketing and loyalty platforms.
 1.3. Provide immediate acknowledgment of transactions, points balance notifications, and redemption capabilities to improve engagement and drive upsell opportunities.
 1.4. Facilitate data capture for marketing analytics, promotion targeting, and customer lifecycle management in the home appliances sector.

Trigger Conditions

 2.1. When a qualifying purchase of an AC unit or related accessory is completed (in-store or online).
 2.2. Upon completion of a service appointment or value-added service.
 2.3. When a customer enters a promo or referral code while making a purchase.
 2.4. Customer registers or updates loyalty membership details.
 2.5. Points redemption request is initiated by the customer.
 2.6. Anniversary of membership or special promotional periods.
 2.7. First-time user account creation or mobile app download.

Platform Variants

 3.1. Salesforce
  • Function: Loyalty Management API — configure rule-based issuance and fetch balance endpoints for real-time updates.
 3.2. Shopify
  • Feature: Loyalty app extension — set up webhooks for order paid and customer creation events.
 3.3. Square
  • API: Points Accrual API — automate accrual and redemption when purchase receipt is generated.
 3.4. Twilio
  • SMS Messaging — set auto-triggered messages for point updates; use programmable SMS API on purchase/store event.
 3.5. Mailchimp
  • E-commerce Automations — trigger reward offers and balance emails on customer interaction tags.
 3.6. HubSpot
  • Workflow Automation — configure contact property workflows to update and segment by loyalty status.
 3.7. WooCommerce
  • Plugin: Points and Rewards — auto-assign point values on checkout_complete and order_processed hooks.
 3.8. Zendesk
  • Support Triggers — initiate loyalty point messages after resolved service tickets.
 3.9. Zoho CRM
  • Deluge Script — auto-increment loyalty field on deal closure workflows.
 3.10. Microsoft Dynamics 365
  • Integration: Loyalty Extension — map events for customer purchase and reward assignment logic.
 3.11. Klaviyo
  • Flow Trigger — on placed order, sync with custom properties for points issuance.
 3.12. Google Sheets
  • Apps Script Trigger — log transactions and calculate rolling totals with onFormSubmit trigger.
 3.13. Slack
  • Incoming Webhooks — send instant notifications to sales teams when high-tier rewards are issued.
 3.14. Freshdesk
  • Automations — trigger loyalty update actions on customer ticket events.
 3.15. Pipedrive
  • Activity Automation — update loyalty custom field via API when ‘deal won’ is registered.
 3.16. Intercom
  • Custom Bot — provide real-time points balance updates when customers inquire.
 3.17. Airtable
  • Automation — auto-calculate, store, and update points from order record creation/update.
 3.18. Stripe
  • Payment Success Webhook — trigger point issuance on successful transaction completion.
 3.19. Gorgias
  • Rule Automation — auto-message loyalty points to customers after ticket closure.
 3.20. ActiveCampaign
  • Conditional Automations — add contacts to segmented lists based on points thresholds via tags.
 3.21. Magento
  • Reward Points API — use after-sale triggers to update points and notify customers.
 3.22. Revel POS
  • Loyalty API — integrate to sync POS purchases with real-time point updates.
 3.23. QuickBooks Commerce
  • Event-Driven Automation — assign points when invoice marked paid event occurs.
 3.24. Smartsheet
  • Workflow — move/track customer status row when issued points cross defined mark.

Benefits

 4.1. Real-time reward acknowledgment enhances customer satisfaction and purchase frequency.
 4.2. Reduces manual error in points calculation and reporting; automates repetitive tasks.
 4.3. Cross-platform integration allows for unified tracking and reduces data silos.
 4.4. Enables targeted marketing based on loyalty activity and segment thresholds.
 4.5. Provides actionable analytics for campaign optimization across sales channels.
 4.6. Supports omnichannel recognition—points are credited regardless of where the purchase occurs.
 4.7. Improves staff efficiency and focuses resources on customer service quality.
 4.8. Drives promotional campaigns by leveraging automatic point-bonus incentives.

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