Marketing & Online Presence AutomationsPurpose
1.2. Automates the collection, filtering, sentiment analysis, and publishing of reviews from third-party platforms to boost credibility and social proof.
1.3. Enables instant response triggers for negative reviews, escalating them to managers for intervention, and request approvals for public publishing.
1.4. Automator unifies disparate review sources, ensuring compliance with brand guidelines and automating removal or flagging of inappropriate content.
Trigger Conditions
2.2. Keyword flag (e.g., profanity or flagged terms) detected in a review.
2.3. Review sentiment categorized as negative or below a configurable star rating threshold.
2.4. Automated hourly or daily scheduled retrieval of reviews from specific APIs.
2.5. Manual moderation queue manually set to auto-approve non-flagged reviews.
Platform Variants
• Feature/Setting: configure Place ID and API key for automated review extraction.
3.2. Yelp Fusion API
• Feature/Setting: automate using business ID—fetch, moderate, and respond to reviews.
3.3. Facebook Graph API
• Feature/Setting: set up Page token; automate pull of recommendations and comments.
3.4. Trustpilot Business API
• Feature/Setting: configure API for automating review listing, event hooks for new reviews.
3.5. Houzz Review Webhooks
• Feature/Setting: enable webhook notifications for instant review aggregation.
3.6. Birdeye API
• Feature/Setting: automate review sync and dispute/response features via OAuth token.
3.7. WordPress (WP REST API)
• Feature/Setting: automate publishing curated reviews on-site through custom post calls.
3.8. Shopify App Store Reviews API
• Feature/Setting: automate import/flag processes for product reviews through API credentials.
3.9. PowerReviews API
• Feature/Setting: configure product key to automatedly pull, moderate and syndicate reviews.
3.10. Zendesk Support Triggers
• Feature/Setting: automate creation of tickets for flagged reviews requiring follow-up.
3.11. Twitter API v2
• Feature/Setting: automate search for mentions and review-type feedback using hashtags.
3.12. Instagram Graph API
• Feature/Setting: automate retrieval and moderation of business-page comments.
3.13. Slack Webhooks
• Feature/Setting: automate instant notification of negative reviews to dedicated channels.
3.14. Twilio SMS API
• Feature/Setting: automate SMS alerts for urgent moderation events to store operators.
3.15. Microsoft Power Automate
• Feature/Setting: orchestrate cross-platform review workflows and approvals.
3.16. Zapier Webhooks
• Feature/Setting: automate custom integration between obscure review sites and CRM.
3.17. Monday.com API
• Feature/Setting: automate review moderation dashboards and assignment workflows.
3.18. Trello API
• Feature/Setting: automate card creation for flagged reviews requiring team action.
3.19. Salesforce Service Cloud
• Feature/Setting: create automated follow-up cases for unsatisfied customer reviews.
3.20. Mailgun API
• Feature/Setting: automate email summaries of top or negative reviews for management.
3.21. Amazon S3 API
• Feature/Setting: automate archiving of raw review data for compliance and audit.
Benefits
4.2. Drastically reduces manual time spent on review monitoring and moderation.
4.3. Ensures negative feedback is automatedly addressed before impacting public perception.
4.4. Automator delivers analytics on sentiment trends for continuous improvement.
4.5. Automates growth of trustworthy testimonials for the architectural salvage store by keeping published reviews fresh and relevant.
4.6. Reduces risk from unmoderated content, boosting brand trust for retail building materials and salvaged components.