Digital gift card sales and fulfillment

Purpose

 1.1. Enable seamless digital gift card sales and fulfillment for online and in-restaurant buyers, supporting revenue growth and customer engagement.
 1.2. Automate payment, issuance, delivery, and notification for both customer and restaurant.
 1.3. Reduce manual effort, ensure error-free and immediate electronic fulfillment, track redemptions, and sync with financial reporting tools.
 1.4. Integrate with marketing automation, CRM, eCommerce, and accounting systems for end-to-end workflow management.

Trigger Conditions

 2.1. Customer completes purchase of gift card via restaurant website or mobile application.
 2.2. Payment is successfully processed via integrated gateway.
 2.3. Scheduled promotional campaign triggers batched fulfillment.
 2.4. Internal request by management for bulk issuance.

Platform Variants

 3.1. Stripe
  • Feature/Setting: Payment Intents API – Capture and confirm payment; Webhooks for 'payment_intent.succeeded'.
 3.2. Square
  • Feature/Setting: Gift Cards API – Issue and track digital gift cards; Orders API to manage sale transactions.
 3.3. Shopify
  • Feature/Setting: Gift Card Product – Automate issuance and emailing using Shopify Flow triggers.
 3.4. WooCommerce
  • Feature/Setting: Gift Cards plugin API – Monitor 'gift_card_created'; Send via custom email template.
 3.5. PayPal
  • Feature/Setting: IPN (Instant Payment Notification) – Detect payment completion for fulfillment.
 3.6. Mailgun
  • Feature/Setting: Messages API – Send digital card with unique code to customer email upon purchase event.
 3.7. SendGrid
  • Feature/Setting: Mail Send API – Design and automate branded gift card delivery.
 3.8. Twilio SMS
  • Feature/Setting: Messaging API – SMS delivery of digital card code using purchase trigger.
 3.9. Slack
  • Feature/Setting: Incoming Webhook – Notify staff of each gift card sale/fulfillment event.
 3.10. Zapier
  • Feature/Setting: Webhooks & Email Parser – Triggered on new order; push data to CRM/fulfillment.
 3.11. Google Sheets
  • Feature/Setting: Sheets API – Log every new card sale for audit/reporting.
 3.12. Salesforce
  • Feature/Setting: REST API – Sync purchaser info and card redemptions with contact records.
 3.13. Microsoft Dynamics
  • Feature/Setting: Business Central API – Post gift card sale as revenue transaction automatically.
 3.14. HubSpot
  • Feature/Setting: Workflow Automation – Trigger nurture campaign post-purchase.
 3.15. Apple Wallet
  • Feature/Setting: PassKit API – Attach digital card code as mobile wallet pass.
 3.16. Google Wallet
  • Feature/Setting: Google Pay API – Issue merchant-branded passes with unique gift card code.
 3.17. Adobe Campaign
  • Feature/Setting: Transactional Messaging – Send personalized confirmation and promo with card.
 3.18. ActiveCampaign
  • Feature/Setting: Automation Builder – Email + SMS delivery triggered on sale event.
 3.19. Pipedrive
  • Feature/Setting: Deals Update API – Log gift card sales as pipeline events.
 3.20. Xero
  • Feature/Setting: Invoices API – Automatically issue and reconcile gift card sales as invoices.
 3.21. QuickBooks
  • Feature/Setting: Sales Receipt API – Add a completed gift card sale as a line item.
 3.22. Meta/Facebook Messenger
  • Feature/Setting: Messenger Send API – Deliver card link/code via chat post-purchase.

Benefits

 4.1. Immediate digital fulfillment and customer satisfaction, reducing wait times and human error.
 4.2. Full automation of multi-channel delivery (email, SMS, messaging apps, mobile wallet).
 4.3. Real-time staff alerts and audit trail for every transaction, supporting compliance.
 4.4. Seamless integration with financial, marketing, and customer systems for reporting and targeted follow-up.
 4.5. Enhanced marketing opportunities via post-purchase nurturing and card recipient engagement.