HomeRoutine newsletter delivery to patient listMarketing & Patient Engagement AutomationRoutine newsletter delivery to patient list

Routine newsletter delivery to patient list

Purpose

1.1. Automate routine newsletter delivery to oral and maxillofacial patient lists for ongoing patient education, marketing campaigns, appointment reminders, and updates.
1.2. Automates the process of curating surgical updates, post-op care tips, clinic news, and holiday hours, scheduled and delivered to all or segmented patient lists.
1.3. Automation system ensures compliance with healthcare privacy, personalized engagement, and reduces manual workload for administrative staff.
1.4. Automates multi-language newsletter options and handles opt-in/opt-out mechanisms per regulatory standards.

Trigger Conditions

2.1. Automate newsletter on a predefined schedule (e.g., weekly, monthly).
2.2. Trigger automatedly by patient registration or opt-in to mailing list.
2.3. Condition-based triggers: follow-up date, new service announcement, health awareness days, or post-surgical care reminders.
2.4. Automates batch sending upon new content approval by healthcare staff.

Platform Variants

3.1. Mailchimp
• Feature/Setting: Automate Campaigns—configure Audience Groups, automated scheduling, API endpoint POST /campaigns
3.2. SendGrid
• Feature/Setting: Marketing Campaigns—automated API POST /v3/marketing/singlesends
3.3. HubSpot
• Feature/Setting: Automated Workflows—configure Workflow Trigger "Contact added to list," API endpoint /contacts/v1/lists
3.4. Constant Contact
• Feature/Setting: Automated Email Series—schedule automation, API endpoint POST /emails
3.5. ActiveCampaign
• Feature/Setting: Automate Email Automation—create automated workflow, use API POST /api/3/campaigns
3.6. Klaviyo
• Feature/Setting: Flows—configure automated flow for newsletter email trigger, API POST /v1/email
3.7. Zoho Campaigns
• Feature/Setting: Autoresponder—configure List Trigger, API POST /campaigns
3.8. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder—automate by Contact Event, API POST /messaging/v1/email
3.9. Drip
• Feature/Setting: Automation Workflows—Event-based automation, API POST /v2/campaigns
3.10. GetResponse
• Feature/Setting: Autoresponder—set schedule, API POST /newsletters
3.11. Benchmark Email
• Feature/Setting: Automation Pro—trigger workflow, API POST /v1/emails
3.12. Moosend
• Feature/Setting: Automated Campaigns—automate workflow, API POST /campaigns
3.13. MailerLite
• Feature/Setting: Automation—Workflow builder, API POST /campaigns
3.14. ConvertKit
• Feature/Setting: Sequences—Automated sequence setup, API POST /sequences
3.15. Campaign Monitor
• Feature/Setting: Automated Journeys—Trigger configuration, API POST /journeys
3.16. OmniSend
• Feature/Setting: Automation Workflows—segmented workflow, API POST /email-campaigns
3.17. AWeber
• Feature/Setting: Automate Campaigns—setup triggers, API POST /campaigns
3.18. Elastic Email
• Feature/Setting: Autoresponder—schedule and segment, API POST /campaigns
3.19. Amazon SES
• Feature/Setting: SendBulkTemplatedEmail—API endpoint, configuration via SES Console
3.20. Brevo (formerly Sendinblue)
• Feature/Setting: Automation—configure Workflow Trigger, API POST /smtp/email

Benefits

4.1. Automates repetitive communications, reducing staff effort.
4.2. Automation supports timely patient engagement, improving satisfaction and retention.
4.3. Ensures delivery consistency and regulatory compliance automatedly.
4.4. Supports segmentation for targeted marketing automation in surgery practices.
4.5. Enables scalable campaigns automatable to thousands of patients without manual intervention.

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