Schedule and send regular newsletters with latest offers

Purpose

1.1. Automate scheduling and delivery of regular newsletters featuring new products, exclusive discounts, seasonal offers, and curated appliance tips to customer segments.
1.2. Ensure timely communication and personalized engagement with prospects and customers, boost store visits and online sales, streamline marketing team workload, optimize open and click-through rates, and support omnichannel campaigns across email, SMS, and messaging platforms.

Trigger Conditions

2.1. Predefined schedule (e.g., weekly, monthly, or around promotional events).
2.2. Addition of new products or offers in inventory database.
2.3. CRM/customer segment update (e.g., new subscribers).
2.4. Marketing manager approval or workflow signal.

Platform variants

3.1. Mailchimp
• API: `/automations` — create, schedule, and send campaign to segmented lists.

3.2. SendGrid
• API: `Marketing Campaigns/send` — configure campaign content and trigger by timestamp.

3.3. HubSpot
• Endpoint: `/marketing/v3/emails` — automate email creation & scheduling to lists via workflows.

3.4. ActiveCampaign
• API: `automations/create` — set segmentation, offers, and activation schedule.

3.5. Constant Contact
• Endpoint: `/emails/send` — define event-triggered or calendar-based campaign delivery.

3.6. Salesforce Marketing Cloud
• Function: `Email Studio/Triggered Sends` — configure entry events or recurring send.

3.7. Klaviyo
• API: `Flows` — automate with scheduled or event-based newsletter flows.

3.8. Zoho Campaigns
• API: `Campaigns/schedule` — set campaign time, connect lists, review content.

3.9. Brevo (formerly Sendinblue)
• Endpoint: `/emailCampaigns/schedule` — assign campaign and delivery window.

3.10. Moosend
• API: `campaigns/schedule` — batch emails for scheduled deployment.

3.11. Mailjet
• API: `/send` — time-based email creation and dispatch to contacts.

3.12. GetResponse
• API: `newsletters/schedule` — configure audience segments and send time.

3.13. Omnisend
• API: `api/campaigns` — automate creation, schedule sends to list segments.

3.14. Benchmark Email
• Endpoint: `/Email/ScheduleSend` — specify frequency, recipients, and content.

3.15. Emma
• API: `/mailings` — activate scheduled or triggered sends from templates.

3.16. SmartrMail
• Function: Auto Newsletters — set up automation on latest offers; configure repeat/subscription.

3.17. FreshMail
• API: `schedules/add` — define campaign, frequency, and recipient groups.

3.18. AWeber
• API: `/broadcasts` — automate sequence or calendar-based newsletter sends.

3.19. Amazon SES
• API: `SendBulkTemplatedEmail` — automate periodic offers to customer data.

3.20. Google Gmail API
• API: `users.messages.send` — schedule grouped content as mass email with batch send.

3.21. Twilio SendGrid for SMS
• Endpoint: `/messages` — trigger SMS on campaign schedule to mobile subscribers.

3.22. WhatsApp Business API
• Endpoint: `/messages/send` — automate outbound notifications of special offers to opted-in users.

Benefits

4.1. Reduces manual marketing effort, ensuring timely delivery for all offers.
4.2. Increases engagement rates with personalized and segmented communication.
4.3. Synchronizes campaigns across email, SMS, and modern messaging apps.
4.4. Improves agility for seasonal or flash campaigns, boosting appliance store sales volume.
4.5. Facilitates data-driven reporting and optimization for future marketing actions.