Integration of event or campaign data with CRM/email marketing tools

Purpose

1.1. Enable automatic capture and synchronization of event or campaign sign-up data into CRM and email marketing tools.
1.2. Facilitate timely follow-ups, automate nurturing sequences, and keep marketing lists updated without manual export/import.
1.3. Streamline attendee communication, reminders, promotions, and upsells using personalized automations triggered by user actions.
1.4. Provide real-time analytics for campaign performance, improving retention and engagement for aerobics instructors.

Trigger Conditions

2.1. New event registration via forms, landing pages, or appointment systems.
2.2. Participant sign-up during campaign promotions.
2.3. RSVPs to instructor-led classes or fitness challenges.
2.4. Completion of feedback or interest surveys post-event.

Platform Variants

3.1. Salesforce
• Feature/Setting: Web-to-Lead. Configure REST API “POST /services/data/vXX.X/sobjects/Lead” for event capture.

3.2. HubSpot
• Feature/Setting: Contacts API. Use “POST /contacts/v1/contact” to inject new participant data.

3.3. Mailchimp
• Feature/Setting: List Members API. Call “POST /lists/{list_id}/members” to update audiences.

3.4. ActiveCampaign
• Feature/Setting: Contacts Sync. Use “POST /api/3/contacts” for contact imports.

3.5. Constant Contact
• Feature/Setting: Contacts Endpoint. Use “POST /contacts” to push sign-ups.

3.6. Sendinblue
• Feature/Setting: Contacts API. Use “POST /v3/contacts”.

3.7. Klaviyo
• Feature/Setting: Lists & Segments API. Call “POST /v2/list/{list_id}/members”.

3.8. Zoho CRM
• Feature/Setting: Leads API. Use “POST /crm/v2/Leads” for participant entries.

3.9. Microsoft Dynamics 365
• Feature/Setting: Create Contact API. Use “POST /api/data/v9.1/contacts”.

3.10. Pipedrive
• Feature/Setting: Persons API. Call “POST /persons” to sync records.

3.11. Drip
• Feature/Setting: Subscribers API. Use “POST /v2/{account_id}/subscribers”.

3.12. GetResponse
• Feature/Setting: Contacts Resource. Use “POST /v3/contacts”.

3.13. Infusionsoft (Keap)
• Feature/Setting: REST Contacts Endpoint. Use “POST /contacts”.

3.14. Brevo
• Feature/Setting: Contacts API “POST /v3/contacts”.

3.15. Marketo
• Feature/Setting: Leads REST API. Use “POST /rest/v1/leads”.

3.16. Twilio SendGrid
• Feature/Setting: Marketing Campaigns API. Use “PUT /v3/marketing/contacts”.

3.17. Aweber
• Feature/Setting: Subscribers API. Use “POST /accounts/{account_id}/lists/{list_id}/subscribers”.

3.18. Google Sheets
• Feature/Setting: Sheets API. Use “append” to add new event registrant rows.

3.19. Eventbrite
• Feature/Setting: Webhooks (Attendee Registered). Configure webhook to outbound CRM/email endpoint.

3.20. Typeform
• Feature/Setting: Webhooks. Trigger “on form response” to relevant platform REST endpoints.

3.21. Calendly
• Feature/Setting: Webhooks. Event Scheduled fires data payload to configured API.

3.22. Slack
• Feature/Setting: Incoming Webhook. Deliver event info or campaign opt-ins as new messages.

3.23. Airtable
• Feature/Setting: API “POST /v0/{baseId}/{tableName}” to insert new sign-ups.

3.24. Jotform
• Feature/Setting: Webhooks integration to push responses to configured destination.

Benefits

4.1. Immediate participation data sync eliminating manual entries.
4.2. Instant segmented campaign enrollment for class reminders, offers, or upsells.
4.3. Centralized subscriber management across CRM and marketing tools.
4.4. Faster response and enhanced engagement with automated personalized follow-ups.
4.5. Improved analytics from complete participant journey tracking.
4.6. Scalable automation for growing class sizes or multi-location aerobics businesses.