Purpose
1.2. Automate repetitive mailing tasks, ensure consistent campaign delivery, personalize offers, monitor engagement, and adapt future messaging for improved effectiveness in marketing aerobics classes and events.
Trigger Conditions
2.2. Addition of contacts to specific segments.
2.3. Completion of certain actions (class booking, survey completion).
2.4. Seasonal or event-based cues (e.g., New Year’s resolutions, summer promotions).
Platform Variants
• Feature/Setting: Scheduled Campaigns, Audience Segmentation; configure using Campaign Scheduler API and List Segments endpoint.
3.2. ActiveCampaign
• Feature/Setting: Automations, List Segments, Campaigns; use Automation Builder and Contacts API.
3.3. Constant Contact
• Feature/Setting: Email Scheduler, List Management; access via Scheduling API and Contact Segments.
3.4. HubSpot
• Feature/Setting: Workflows, Marketing Email API, Contact Lists; use Workflow’s scheduled trigger and Marketing Events API.
3.5. GetResponse
• Feature/Setting: Autoresponders, Newsletter Sending Time; set up via Autoresponder Scheduling and Segmentation API.
3.6. Campaign Monitor
• Feature/Setting: Automation Journeys, Subscriber Lists; configure via Transactional API and Segments.
3.7. SendGrid
• Feature/Setting: Marketing Campaigns Scheduler, Lists; use Campaigns API and Audience Segmentation.
3.8. Klaviyo
• Feature/Setting: Campaign Scheduling, List Segmentation; access via Campaigns API and Lists API.
3.9. Sendinblue
• Feature/Setting: Email Campaigns Scheduler, Segment Builder; use Campaigns API with Scheduled Time and Segmentation parameter.
3.10. Moosend
• Feature/Setting: Recurring Campaigns, Segmented Lists; configure with Campaign Scheduling and Segments API.
3.11. Omnisend
• Feature/Setting: Campaign Scheduling, List Segmentation; use Campaigns API, Segments.
3.12. Drip
• Feature/Setting: Broadcast Emails, Segments; via Broadcast API and List Segment endpoints.
3.13. AWeber
• Feature/Setting: Timed Newsletter Scheduling, Subscriber Segments; set via Schedule Broadcast API and Segments.
3.14. Zoho Campaigns
• Feature/Setting: Autoresponder Email Series, List Segmentation; use Schedule Email and Segmentation API.
3.15. Benchmark Email
• Feature/Setting: List Scheduler, Advanced Segmentation; via Email Scheduling API and Segmentation tools.
3.16. Mailjet
• Feature/Setting: Campaign Scheduling, Contacts Segmentation; configure Campaign API and Segmentation parameter.
3.17. Salesforce Marketing Cloud
• Feature/Setting: Automation Studio, Audience Builder; through EmailSendDefinition SOAP API and Audience Segmentation.
3.18. Elastic Email
• Feature/Setting: Scheduled Campaigns, Segment Filters; use Email/Send API with scheduled parameters.
3.19. Emma
• Feature/Setting: Triggered Mailings, Audience Segments; via Triggered Mailing API, Segment API.
3.20. SharpSpring
• Feature/Setting: Email Automation, Contact Lists; configure with Automation Trigger and Lists API.
3.21. MailerLite
• Feature/Setting: Campaign Scheduler, Subscriber Groups; set up with Campaign API and Groups endpoint.
3.22. Brevo
• Feature/Setting: Pre-scheduled Campaigns, Dynamic List Filtering; use Campaigns API and Advanced Segmentation.
Benefits
4.2. Reduces workload for instructors, freeing time for core business tasks.
4.3. Increases conversion rates with relevant, timely messaging.
4.4. Enhances brand loyalty through routine, valuable communication.
4.5. Allows easy measurement of campaign performance to optimize future marketing efforts.