Automated collection and management of user-generated content

Purpose

1.1. Automate the collection, moderation, tagging, and publishing of user-generated content (UGC) such as photos, reviews, and videos from visitors to the aquarium.
1.2. Automates engaging with guests by acknowledging submissions, incentivizing participation, and tracking UGC trends for enhanced marketing campaigns.
1.3. Centralizes UGC workflows for quick approval, auto-removal of inappropriate content, and automated integration into digital signage, social feeds, or website galleries.

Trigger Conditions

2.1. New UGC posted on tagged social profiles or hashtags.
2.2. Direct submissions via web forms or mobile apps.
2.3. Reviews or photo uploads on major review platforms.
2.4. Guest interactions within interactive exhibits or QR code scans linked to UGC portals.

Platform Variants

3.1. Instagram Graph API
• Feature/Setting: Real-time hashtag monitoring; configure Webhooks for new posts tagged with #AquariumName.
3.2. Facebook Graph API
• Feature/Setting: Automated retrieval of visitor check-in photos and wall posts; setup scheduled pulls.
3.3. Twitter API v2
• Feature/Setting: Search and collect tweets based on custom hashtags or keywords; automated retweet queue setup.
3.4. TikTok for Developers
• Feature/Setting: Automated scraping of duet or stitch content referencing the aquarium; configure data fetch intervals.
3.5. Google Places API
• Feature/Setting: Automatically retrieve new reviews or visitor-shared photos; set periodic polling.
3.6. TripAdvisor Content API
• Feature/Setting: Automates fetching and parsing of new reviews or Q&A content; schedule daily syncs.
3.7. Trustpilot APIs
• Feature/Setting: Automate pulling of all user reviews mentioning the aquarium; trigger alerts upon low-rating entries.
3.8. YouTube Data API
• Feature/Setting: Collects new public videos mentioning or geotagging the aquarium; automation includes video caption extraction.
3.9. WordPress REST API
• Feature/Setting: Automates content posting to blog galleries; scheduled polling for moderation.
3.10. Zapier Webhooks
• Feature/Setting: Triggers on inbound media submission; routes content into CRM or marketing automation suite.
3.11. Slack Incoming Webhooks
• Feature/Setting: Notifies marketing staff of new UGC to facilitate automated review/approval.
3.12. Google Forms API
• Feature/Setting: Ingestion of form-based UGC submissions, images, and automated storage to Sheets/Drive.
3.13. Salesforce Social Studio API
• Feature/Setting: Aggregates and analyzes social UGC; triggers automated marketing journeys.
3.14. Microsoft Power Automate
• Feature/Setting: Automates multi-step workflows for UGC from Teams, SharePoint, or Dynamics.
3.15. Hootsuite Streams API
• Feature/Setting: Automates UGC aggregation from multiple social networks into a centralized dashboard.
3.16. Intercom Messenger API
• Feature/Setting: Collects UGC submitted via live chat; triggers automated follow-up campaigns.
3.17. Shopify Storefront API
• Feature/Setting: Automatically imports and publishes customer-submitted product photos/reviews related to the gift shop.
3.18. Vimeo API
• Feature/Setting: Monitors and collects aquarium-tagged videos; enables automated sharing across owned channels.
3.19. Discord Webhooks
• Feature/Setting: Post UGC alerts in staff or community channels; automate content review.
3.20. SendGrid Inbound Parse Webhook
• Feature/Setting: Automates parsing of email-submitted photos or stories; configurable mail-to-UGC ingestion.

Benefits

4.1. Automates manual moderation, reducing staffing needs.
4.2. Enables automating UGC display for timely marketing opportunities.
4.3. Automates trend monitoring of guest engagement and preferences.
4.4. Easily automatable integration with CRM, CMS, or signage.
4.5. Streamlines automating responses or incentives for UGC contributors.
4.6. Rapid, automated detection of negative or policy-violating content.
4.7. Improves marketing agility with consistently automated pipelines for fresh, authentic UGC.