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Event registration and RSVP follow-up

Purpose

1.1. Automate the complete lifecycle of aquarium event registration and RSVP follow-up, from invitation distribution to confirmation, reminders, updates, and post-event feedback, reducing staff time and eliminating manual errors.
1.2. Automates capturing attendee details, sending custom reminders, segmenting audiences (VIPs, members, schools), automating attendee check-in flows, and triggering automated responses based on RSVP status in real time.

Trigger Conditions

2.1. Automated trigger upon new event creation in scheduling calendar or event management system.
2.2. Event-specific invitations uploaded (spreadsheet, database entry, or API call).
2.3. Trigger automated workflows on RSVP received, deadline approached, or cancellation detected.
2.4. Automates sending follow-ups post-event for feedback or offers.

Platform Variants


3.1. Twilio SMS
- Feature/Setting: Automates SMS event invites by integrating Twilio's Messaging API; sample config: POST /Messages with recipient number & event info.
3.2. SendGrid
- Feature/Setting: Uses the SendGrid v3 Mail Send API to automate email invitations, reminders, and confirmations.
3.3. Google Calendar API
- Feature/Setting: Automates event creation and updates; config: insert events using Events.insert endpoint to publish invites to guests.
3.4. Mailchimp
- Feature/Setting: Automates mass email invitations via Campaigns API, automates segmentation and scheduling via Automation API.
3.5. Salesforce
- Feature/Setting: Uses Process Builder or Flow to automate lead capture from RSVP, trigger automated tasks and follow-ups.
3.6. HubSpot
- Feature/Setting: Workflows automatically enroll RSVP responders, trigger automated emails using HubSpot Marketing API.
3.7. Eventbrite
- Feature/Setting: Automates attendee import/export via Eventbrite API, automates status-triggered messaging.
3.8. Microsoft Outlook 365
- Feature/Setting: Automates email/calendar invites using Microsoft Graph API: /me/events for scheduling.
3.9. Slack
- Feature/Setting: Sends automated RSVP notifications in channels using Slack Incoming Webhooks or Chat.PostMessage API.
3.10. Zoho CRM
- Feature/Setting: Automates lead scoring and segmentation by parsing RSVP status using Zoho's API triggers.
3.11. Facebook Events API
- Feature/Setting: Automates event publishing and RSVP sync between Facebook and core systems.
3.12. Zapier
- Feature/Setting: Automates multistep flows linking calendars, CRMs, SMS, and email on RSVP events.
3.13. Airtable
- Feature/Setting: Automates RSVP data collation and email triggers via Automations in Airtable base.
3.14. Calendly
- Feature/Setting: Automates event slot booking and confirmation notifications using Webhooks.
3.15. SurveyMonkey
- Feature/Setting: Automates post-event feedback distribution and collation using SurveyMonkey's Create Collector API.
3.16. Typeform
- Feature/Setting: Automates gathering RSVP details into database via Webhooks or Results API.
3.17. ActiveCampaign
- Feature/Setting: Automates drip email sequences for invites and reminders via Campaigns API.
3.18. Google Sheets
- Feature/Setting: Automates storage/logging of RSVP status and triggers via Apps Script or Sheets API.
3.19. Notion
- Feature/Setting: Stores and automates RSVP flows into Notion databases via Notion API.
3.20. Intercom
- Feature/Setting: Automates in-app messages and follow-ups by syncing event and RSVP data via Intercom API.
3.21. WhatsApp Business API
- Feature/Setting: Automates sending confirmations and reminders to attendee mobiles, integrates auto-responses for RSVP via Messages endpoint.
3.22. Shopify
- Feature/Setting: For aquariums with gift shops, automates cross-promos post-event via Shopify's Marketing API.

Benefits

4.1. Automates manual workload, eliminates human error, and produces real time segmentation.
4.2. Automating RSVP chases ensures maximum attendance.
4.3. Enhanced guest experience through automated reminders and instant confirmation.
4.4. Automation enables rapid post-event follow-up for feedback and upselling.
4.5. Consolidated analytics from automated systems drive smarter, data-driven marketing for future aquarium events.

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