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Integration with review platforms for automated review requests

Purpose

1. Automate sending review requests to customers after they have completed a purchase, appointment, or service.

2. Automated review request workflows increase review volume and quality by sending timely, personalized reminders.

3. Automate multichannel requests: email, SMS, messaging apps, and direct review platform prompts.

4. Automation ensures consistent outreach, eliminating manual intervention and optimizing marketing reach.

5. Track and automate follow-ups for non-responders, maximizing review collection with minimum manual effort.

6. Support brand reputation management by automating responses to reviews and synthesizing review data for insights.


Trigger Conditions

1. Automate sending upon completed sale in POS/e-commerce platform.

2. Automatedly trigger after order delivery confirmation from shipping platform.

3. Automate after appointment completion in booking/calendar system.

4. Automation on status update: e.g., “order fulfilled”, “payment settled”, “package delivered”.

5. Scheduled triggers: automate requests 2–5 days after purchase via delay module.


Platform Variants

1. Google My Business

  • Feature/Setting: Use Google My Business API—Locations.Reviews automatedly send review request links to customers.

2. Facebook Pages

  • Feature/Setting: Automate Messenger API to send post-purchase review prompt; use Facebook Graph API to generate review links.

3. Yelp

  • Feature/Setting: Automate sending emails/SMS containing Yelp business review URLs; indirect as Yelp API restricts direct review submissions.

4. Trustpilot

  • Feature/Setting: Automatedly configure Invitation API endpoint to send automated review requests post-sale.

5. Tripadvisor

  • Feature/Setting: Automate review requests via Review Express API (email workflow) for eligible businesses.

6. Feefo

  • Feature/Setting: Use Feefo API’s Invite endpoint for automating review invitations based on transaction triggers.

7. Yotpo

  • Feature/Setting: Automate POST to Yotpo API/v3/requests endpoint to trigger review invite emails after purchase events.

8. Birdeye

  • Feature/Setting: Automate the SendReviewRequest API to prompt customers for automated feedback at touchpoints.

9. Podium

  • Feature/Setting: Automatably configure Podium’s SMS Review Invite endpoint to trigger based on purchase data API.

10. Google Sheets

  • Feature/Setting: Automate Sheets API to log customer review request status, triggering subsequent API calls for requests.

11. Twilio SMS

  • Feature/Setting: Automate programmable SMS API to send review requests after extracting data from POS/CRM integration.

12. Mailchimp

  • Feature/Setting: Automate transactional email campaign with review links using Mailchimp API’s automatedemail functionality.

13. SendGrid

  • Feature/Setting: Automate sending review request emails utilizing SendGrid Mail Send API after purchase events.

14. ActiveCampaign

  • Feature/Setting: Automate email/sms automations using POST /contacts endpoint once a sale triggers the workflow.

15. WhatsApp Business API

  • Feature/Setting: Automate automated messages containing review prompts based on event-based triggers from sales/appointments.

16. Klaviyo

  • Feature/Setting: Automate Flows feature to send review email/SMS on post-purchase trigger from e-commerce data feed.

17. Zendesk

  • Feature/Setting: Automate trigger-based macros to send review requests after support tickets are closed.

18. Shopify

  • Feature/Setting: Automate native Shopify Flow or webhooks to send review requests via integrated or custom notification services.

19. HubSpot

  • Feature/Setting: Automate email review requests as workflow actions upon “deal closed” trigger using Workflows API.

20. Salesforce

  • Feature/Setting: Automate Process Builder/Flow to send review request emails, and automate API actions for SMS.

21. Square

  • Feature/Setting: Webhook triggers upon completed sale, automate integration to send review requests via preferred platforms.

22. Zoho CRM

  • Feature/Setting: Automated Workflow Rules to send review emails or trigger SMS via Zoho’s integrated or external APIs.

Benefits

1. Automated review request workflows ensure immediate, consistent outreach, increasing likelihood of review completion.

2. Automation drives volume of authentic reviews—improving credibility, SEO, and customer acquisition.

3. Automating follow-up and multi-channel reminders boosts conversion rates versus manual processes.

4. Automated monitoring and response to reviews strengthens reputation management with minimal staff involvement.

5. Automating review requests saves time, ensures no customer is missed, and generates actionable feedback for continuous improvement.

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