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Review request reminders to readers

Purpose

1. Automate sending review request reminders to readers following their purchase or download of a book, to increase the number of book reviews and improve marketing effectiveness in publishing.

2. Automating personalized outreach based on reader engagement data, reading progress, or time elapsed since acquisition.

3. Automate follow-up cycles to ensure reminders reach readers at optimal moments for review likelihood, reducing manual marketing workload.

4. Streamlines and automates multi-channel campaigns involving email, SMS, push notifications, and social media DMs for seamless reminder delivery.


Trigger Conditions

1. Automate trigger on successful purchase or download confirmation.

2. Automate event-based triggers based on reading completion detected from integrated e-reader platforms.

3. Automate scheduled reminders after a customizable time lapse (e.g., 7, 14, or 21 days post-transaction).

4. Automator can trigger from lack of review submission within a defined window.

5. Automate conditional workflows for abandoned carts or unfinished downloads.


Platform variants


1. Mailchimp

  • Feature/Setting: Automated Email Campaigns; configure Journey automation with "Book Purchase" trigger and "Send Review Request" template.

2. SendGrid

  • Feature/Setting: Marketing Campaigns API; configure automated email campaign triggered by POST /mail/send after book event.

3. Twilio SMS

  • Feature/Setting: Programmable SMS API; configure Python/Node.js automation for sending SMS reminders triggered on new purchase webhooks.

4. HubSpot

  • Feature/Setting: Workflows; automate contact-based flow triggering "Review Reminder Email" after property update.

5. Salesforce Marketing Cloud

  • Feature/Setting: Journey Builder; set "Book Purchase Event" as entry source and automate reminder messages.

6. ActiveCampaign

  • Feature/Setting: Automations; trigger based on tag or purchase, automate review request emails or SMS.

7. Klaviyo

  • Feature/Setting: Flows; automate sequence starting from "Placed Order" with review prompts.

8. Zendesk

  • Feature/Setting: Triggers & Automations; configure ticket-update event to automatically email review requests post-delivery.

9. Intercom

  • Feature/Setting: Series Automations; automate outbound message to readers after custom event/tag.

10. Slack

  • Feature/Setting: Incoming Webhooks; automate reminders sent to team channels to follow up with readers manually if automated reminders not engaged.

11. Microsoft Power Automate

  • Feature/Setting: Workflow automation; configure recurrence or webhook trigger for automated emails and SMS via connectors.

12. Google Workspace (Gmail API)

  • Feature/Setting: Automated email drafts or sends via Apps Script or Gmail API, triggered by form submission or Sheets update.

13. WhatsApp Business API

  • Feature/Setting: Message templates; automate opt-in review reminders triggered via backend event.

14. Facebook Messenger Platform

  • Feature/Setting: Send API; automate chatbot review requests after reader sign up or interaction.

15. Telegram Bot API

  • Feature/Setting: Automate bot-sent reminders triggered on chat engagement or book completion.

16. Zapier

  • Feature/Setting: Multi-step automation; integrate with e-commerce/app stores to automate reminder flows.

17. Shopify

  • Feature/Setting: Flow app; trigger automator when order status changes to "fulfilled" to send review prompt email/SMS.

18. WordPress (WooCommerce)

  • Feature/Setting: Automate review reminder emails via custom workflows or plugins post-purchase.

19. Amazon SES

  • Feature/Setting: Automated email; configure API to trigger review reminder upon custom backend event.

20. Pabbly Connect

  • Feature/Setting: Automated workflow builder; automate multi-channel reminders using triggers from sales form/app.

21. Customer.io

  • Feature/Setting: Automated campaigns; trigger review request by segment or profile event.

22. Drip

  • Feature/Setting: Workflows/Rules; automate review request after "Order Placed" event.

Benefits

1. Automated reminders maximize review volume, impacting book discovery and credibility.

2. Automation increases operational efficiency, allowing teams to focus on creative tasks.

3. Automating reminders accelerates review cycles, shortening time to market feedback.

4. Automatedly nurtures ongoing engagement, improving long-term reader retention.

5. Automator reduces missed opportunities due to human error or manual oversight.

6. Automation allows scalable, data-driven, and personalized outreach for every title.

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