Scheduled promotions and discount campaigns via email/SMS

PURPOSE

1.1. The automation of scheduled promotions and discount campaigns by email/SMS for iron ware dealers automates the timed delivery of marketing messages to drive sales, clear inventory, and enhance customer retention.
1.2. Automatedly targets specific customer segments with customized offers based on business seasonality, bulk purchase incentives, and product lifecycle.
1.3. Automator designed for optimizing ROI by automating outreach, reducing manual workload, and achieving consistent engagement across retail and wholesale channels.
1.4. Enables automatable tracking of campaign effectiveness, customer engagement, and purchase conversion.

TRIGGER CONDITIONS

2.1. Scheduled automation and recurrence based on calendar events (e.g., month start, end of quarter).
2.2. Automated trigger via SKU stock threshold for overstocked or slow-moving ironware.
2.3. Customer milestone automation (e.g., last purchase anniversary, frequent buyer alerts).
2.4. Automate campaign launch tied to promotional calendars or external events (fairs, exhibitions).

PLATFORM VARIANTS

3.1. Twilio SMS
• Feature/Setting: Messaging API; automate messaging with scheduled Message Scheduling API, set webhook for delivery reports.
3.2. SendGrid
• Feature/Setting: Automated Marketing Campaigns; configure Marketing Campaigns API with scheduled send and recipient segmentation.
3.3. Mailchimp
• Feature/Setting: Email Automation; set up Customer Journeys for time-based trigger or recurring campaign workflows.
3.4. HubSpot
• Feature/Setting: Marketing Automation; automator for workflow-driven email campaigns on scheduled dates or segmented lists.
3.5. Salesforce Marketing Cloud
• Feature/Setting: Automation Studio; use automatable Scheduled Sends with Email/SMS channel integration.
3.6. ActiveCampaign
• Feature/Setting: Automations Module; automate with date-triggered or segment-triggered email dispatch.
3.7. Klaviyo
• Feature/Setting: Flows; set recurring campaign flows automated by calendar, customer segment, or SKU triggers.
3.8. Constant Contact
• Feature/Setting: Email Scheduling; automate timing and segmentation using Campaign Scheduler.
3.9. Moonsend
• Feature/Setting: Automation Workflows; configure workflow to trigger based on date or customer behavior.
3.10. Omnisend
• Feature/Setting: Automations; automate recurring SMS/email for sales or stock events.
3.11. Drip
• Feature/Setting: Campaign Scheduler; use automation to trigger promotional flows for specific audience segments.
3.12. Braze
• Feature/Setting: Canvas Flows; automate orchestration of multi-channel campaigns with scheduled triggers.
3.13. SMSAPI
• Feature/Setting: Bulk SMS Automation API; schedule SMS with predefined templates, automate reporting callbacks.
3.14. SharpSpring
• Feature/Setting: Automation Workflows; automate time-based or triggered promotional messaging.
3.15. Iterable
• Feature/Setting: Workflow Studio; setup automator for monthly recurring campaigns with dynamic segmentation.
3.16. Benchmark Email
• Feature/Setting: Automation Pro; schedule automated campaign delivery and follow-ups.
3.17. AWeber
• Feature/Setting: Campaigns Automator; setup time-delayed or autoresponder promotions.
3.18. Postmark
• Feature/Setting: Message Streams; automate promotion stream for rapid transactional emails/offers.
3.19. MessageBird
• Feature/Setting: Flow Builder; drag-and-drop automation for promotional SMS scheduling.
3.20. Zoho Campaigns
• Feature/Setting: Autoresponder/Workflow Automation; set repeating schedules for email blasts.
3.21. Mailjet
• Feature/Setting: Campaign Automation; automates recurring and trigger-based sends.
3.22. Brevo (formerly Sendinblue)
• Feature/Setting: Automation Campaigns; automate with event/cycle-based promotional flows.

BENEFITS

4.1. Automates campaign planning and consistent outreach, boosting seasonal and clearance sales.
4.2. Reduces manual intervention with scalable automators for large recipient lists.
4.3. Supports hyper-targeted customer engagement and personalized discounting automation.
4.4. Automatable reporting and feedback loops for optimizing future campaigns.
4.5. Enhances operational agility and speeds up go-to-market for special promotions.