Marketing & PromotionPurpose
1.2. Automatedly solicit customer feedback after each visit via preferred communication channels.
1.3. Automate engagement in follow-up, reminder, and survey flows to maximize testimonial rates and improve marketing.
1.4. Integrate with popular review sites to automate publishing or monitor testimonial status.
1.5. Streamline testimonial acquisition for use in social proof and future promotional automations.
Trigger Conditions
2.2. Automatedly trigger after feedback left on POS system or loyalty app interaction.
2.3. Time-based automation: X minutes/hours after guest check-out or meal completion.
Platform Variants
• Feature: “Programmable Messaging”
• Setting: Automate personalized SMS requests for testimonials post-visit using REST API or SMS Flow Builder.
3.2. SendGrid
• Feature: “Transactional Email API”
• Setting: Automate email solicitation for reviews using dynamic templates and event webhooks.
3.3. Mailchimp
• Feature: “Customer Journeys”
• Setting: Automate follow-up email journeys post-dining, with merge tags for personalization.
3.4. Zapier
• Feature: “Webhooks by Zapier”
• Setting: Automate chaining new POS transactions to trigger review invite flows across channels.
3.5. Google My Business API
• Feature: “Locations Reviews”
• Setting: Automate monitoring and replying to Google reviews programmatically.
3.6. Slack
• Feature: “Incoming Webhooks”
• Setting: Automate staff alerts when new reviews are submitted for rapid response.
3.7. HubSpot
• Feature: “Workflows”
• Setting: Automate post-visit email campaigns and SMS review asks using workflow automation.
3.8. Salesforce
• Feature: “Process Builder”
• Setting: Automate review requests and reminders based on service completion triggers.
3.9. SurveyMonkey
• Feature: “Collect responses API”
• Setting: Automate survey invitations post-visit and collect testimonial data.
3.10. Typeform
• Feature: “Webhooks”
• Setting: Automate customer experience survey pushes and testimonial capture.
3.11. WhatsApp Business API
• Feature: “Message Templates”
• Setting: Automate direct testimonial requests post-visit using templated messages.
3.12. Facebook Messenger API
• Feature: “Send API”
• Setting: Automate Messenger-based review requests after guest checkout.
3.13. Yelp Fusion API
• Feature: “Business Reviews”
• Setting: Automate verification and monitoring of new testimonials on profile; automate reminders if none posted.
3.14. ActiveCampaign
• Feature: “Automations”
• Setting: Automate multichannel review solicitation flows based on custom events.
3.15. Intercom
• Feature: “Outbound Messages”
• Setting: Automate review request messages post-interaction or check-out.
3.16. Shopify
• Feature: “Order Fulfillment Webhook”
• Setting: Automate email or SMS review requests for online orders as part of fulfillment flow.
3.17. Zoho CRM
• Feature: “Workflow Automation”
• Setting: Automate sending review request emails/SMS after customer records updated post-visit.
3.18. Klaviyo
• Feature: “Flows”
• Setting: Automate personalized testimonial requests based on prior customer engagement.
3.19. Podium
• Feature: “Inbox & Reviews”
• Setting: Automate SMS or email review invitations with branding controls.
3.20. Google Forms
• Feature: “Form Submission Trigger”
• Setting: Automate testimonial capture and notification using form submissions and push to internal review queues.
Benefits
4.2. Automates multi-channel outreach, boosting response rates with relevant touchpoints.
4.3. Empowers automated monitoring, responding, and promoting of guest testimonials.
4.4. Reduces staff time spent on testimonial soliciting, automating repetitive tasks.
4.5. Enhances marketing impact by providing a steady stream of up-to-date, automatable reviews.