Social media content scheduling and publication

Purpose

1.1 Automate the end-to-end workflow of scheduling, publishing, and updating social media posts tailored for make-up artists to maximize online engagement and client acquisition.
1.2 Enable automated consistency in marketing content across multiple platforms, timed releases, and optimized audience targeting for increased brand visibility and professionalism.
1.3 Automate content updates for promotions, events, and new portfolio items, ensuring make-up artists can focus on in-person services while marketing runs automatedly.

Trigger Conditions

2.1 Addition of a new post draft in a content management system or spreadsheet.
2.2 Upload of new photos/portfolio assets in cloud storage (e.g., Google Drive, Dropbox).
2.3 Scheduled date/time reached for queued content.
2.4 Manual approval or review status set to “ready” in a project management tool.
2.5 New service or product launch input in salon management software.

Platform Variants

3.1 Facebook
• Feature/Setting: Graph API “/me/feed” for automated content publication.
• Sample: Automate POST request with message, image_url, and scheduled_publish_time fields.
3.2 Instagram
• Feature/Setting: Instagram Graph API “/me/media_publish” for direct automated post scheduling.
• Sample: Automate media container creation, then automate POST to publish endpoint.
3.3 Twitter (X)
• Feature/Setting: Twitter API v2 “POST /tweets” for automated tweet scheduling.
• Sample: Automate payload with text/media and scheduled_at timestamp.
3.4 LinkedIn
• Feature/Setting: LinkedIn API “POST /ugcPosts” for automated professional content share.
• Sample: Automate content by configuring author, lifecycleState, and content fields.
3.5 Pinterest
• Feature/Setting: Pinterest API “POST /v5/pins” for automating pin creation and scheduling.
• Sample: Automate fields for board_id, title, media, and link.
3.6 TikTok
• Feature/Setting: TikTok for Developers “Video Upload API” for automated video publishing.
• Sample: Automate video upload and scheduling via endpoint.
3.7 YouTube
• Feature/Setting: YouTube Data API “videos.insert” for automating video post scheduling.
• Sample: Automate fields for snippet, status, and scheduledPublishTime.
3.8 Buffer
• Feature/Setting: Buffer API “/updates/create” for multi-platform queue automation.
• Sample: Automate queue with content, scheduled_at, and profile_ids.
3.9 Hootsuite
• Feature/Setting: Hootsuite Platform API “/messages” for automating post scheduling.
• Sample: Automate POST for body, mediaUrls, and scheduledSendTime fields.
3.10 Later
• Feature/Setting: Later API “/posts” to automate Instagram and social auto-publishing.
• Sample: Automate payload with image_url, caption, and scheduled_time.
3.11 Sprout Social
• Feature/Setting: Sprout API “/messages.send” for automated post management.
• Sample: Automate message, channel, and scheduled_time configuration.
3.12 Zoho Social
• Feature/Setting: Zoho Social API “/messages” to automate posting queues.
• Sample: Automate fields with content, media, and scheduled_time.
3.13 CoSchedule
• Feature/Setting: CoSchedule API “/social-messages” for automation of publishing calendar.
• Sample: Automate post with text, media, profile_id, and publish_at.
3.14 Loomly
• Feature/Setting: Loomly API “/posts” for queueing and automating social content.
• Sample: Automate publish_date, post_content, and media fields.
3.15 SocialBee
• Feature/Setting: SocialBee API “/posts” for automating recurring or timed posts.
• Sample: Automate content, media, and schedule.
3.16 Planoly
• Feature/Setting: Planoly API “/posts/schedule” for Instagram visual scheduling automation.
• Sample: Automate image, caption, and scheduled time.
3.17 MeetEdgar
• Feature/Setting: MeetEdgar API “/content/schedules” for evergreen/rotating post automation.
• Sample: Automate fields for content, rotation settings, and schedule.
3.18 Agorapulse
• Feature/Setting: Agorapulse API “/calendars/publish” to automate publishing workflows.
• Sample: Automate messages, assets, and scheduled_time.
3.19 SocialPilot
• Feature/Setting: SocialPilot API “/posts/add” for campaign automation.
• Sample: Automate text, images, scheduled_time, and platform selection.
3.20 Google My Business
• Feature/Setting: Google My Business API “accounts.locations.localPosts” for automating business updates.
• Sample: Automate with summary, call-to-action, media, and schedule.

Benefits

4.1 Automates time-consuming, repetitive scheduling for peak audience times.
4.2 Ensures automated, error-free, and timely publication of posts across multiple channels.
4.3 Reduces manual oversight by automating content calendar management and notifications.
4.4 Drives greater reach, client engagement, and brand presence through consistent, automated campaigns.
4.5 Enables automated content strategy adjustments based on audience insights and analytics.
4.6 Streamlines multi-platform publishing and automates promotional event awareness for make-up artists.