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Automated loyalty point assignment and reward notifications

Purpose

1.1 Automatically award loyalty points to customers based on activity participation, purchases, or milestones at an adventure sports center.
1.2 Instantly notify customers via channels such as SMS, email, or push notifications about earned loyalty rewards or special offers.
1.3 Enhance customer retention, incentivize repeat visits, and create engagement loops for marketing and promotions.
1.4 Eliminate manual data entry, reduce errors, and ensure immediate recognition of loyalty actions.

Trigger Conditions

2.1 Completion of a booking or purchase (online or at POS).
2.2 Completion of a specific activity or package.
2.3 Achievement of a customer milestone (e.g., 10th visit).
2.4 Referral of a new customer.
2.5 Birthday or anniversary dates of customers.
2.6 Participation in a promotional campaign.

Platform Variants

3.1 Twilio SMS
• Feature: Programmable SMS API — configure API to send automatic SMS upon loyalty point allocation.
3.2 SendGrid
• Feature: Marketing Campaigns Email API — set up transactional templates to notify users of rewards.
3.3 Salesforce
• Feature: Workflow Rules & Process Builder — trigger loyalty assignment and notifications upon defined actions.
3.4 HubSpot
• Feature: Workflow Automation — configure workflows to award points and send notifications through email or SMS integrations.
3.5 Mailchimp
• Feature: Customer Journeys — use triggers to send reward/loyalty emails.
3.6 Slack
• Feature: Incoming Webhooks — post internal alerts on loyalty assignments to staff channels.
3.7 Microsoft Teams
• Feature: Power Automate Integration — notify customer service teams or trigger outreach actions.
3.8 Shopify
• Feature: Flow Automation — assign loyalty points with order processed trigger and send customer notifications.
3.9 WooCommerce
• Feature: Hooks/REST API — automate adding points after checkout and push emails/SMS.
3.10 Zendesk
• Feature: Triggers & Notify APIs — send reward notifications after service events.
3.11 Zapier
• Feature: Multi-step Zaps — connect booking/completion event to points system and notification delivery.
3.12 Pipedrive
• Feature: Workflow Automation — set up triggers for deal completion to add loyalty points and send alerts.
3.13 Intercom
• Feature: Event-based Messaging — notify users in-app and via email of new rewards.
3.14 ActiveCampaign
• Feature: Automation Builder — design sequences for points assignment and multichannel notifications.
3.15 Notion
• Feature: API Integration — log loyalty activity and push notifications using third-party connections.
3.16 Airtable
• Feature: Automations — update records with each reward earned and notify customers using integrated email/SMS.
3.17 Google Sheets
• Feature: Apps Script — record loyalty points and trigger notification emails/SMS via API calls.
3.18 Facebook Messenger
• Feature: Messenger Platform Send API — send automated chat notifications on rewards.
3.19 Firebase
• Feature: Cloud Functions & FCM — push mobile app notifications for loyalty achievements.
3.20 Stripe
• Feature: Webhooks — detect completed payments, award points, and trigger notifications.
3.21 Square
• Feature: Loyalty API & Webhooks — set up automation for point assignment/alert after purchase.
3.22 Klaviyo
• Feature: Flows — create dynamic messaging journey for loyalty program events and communication.

Benefits

4.1 Immediacy — customers know about their rewards instantly.
4.2 Personalization — messages tailored to customer journey and preferences.
4.3 Reduced Manual Effort — time and error reductions for staff.
4.4 Multi-channel Engagement — reach guests on their preferred communication method.
4.5 Increased Loyalty — more repeat visits and referrals from gamified engagement.
4.6 Transparent tracking — all interactions and rewards are logged and auditable.
4.7 Marketing ROI — drives higher campaign participation rates.
4.8 Scalability — works across one or many locations without incremental effort.
4.9 Real-time reporting — monitor activity and adjust promotional tactics dynamically.
4.10 Customer Satisfaction — enhances value perception and center reputation.

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