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Scheduled promotions based on slow-moving items

Purpose

1.1. Automate scheduled promotions of slow-moving food items to increase sales, minimize waste, and enhance inventory turnover in a Dhaba restaurant.
1.2. Enable automated identification, scheduling, and broadcast of food offers using omnichannel marketing tools and inventory systems.
1.3. Automate notifications to staff and customers about newly discounted items, linking POS, inventory, and marketing systems.

Trigger Conditions

2.1. Automated trigger when item sales velocity falls below a set threshold for a configurable period (e.g., 7 days).
2.2. Automate daily or weekly scheduled scans of inventory data.
2.3. Automated trigger upon excess stock reaching near expiry.
2.4. Manual override option to automate promotions on specific items.
2.5. Configurable thresholds for value, quantity, or shelf-life.

Platform Variants

3.1. Twilio SMS
• Feature/Setting: Automate outbound SMS campaigns; configure API endpoint for promotional template, item ID, and target customer segment.
3.2. Mailchimp
• Feature/Setting: Automate scheduled email blast; use Campaigns API, map dynamic content to slow-moving items.
3.3. Facebook Messenger via Meta API
• Feature/Setting: Automate direct message offers by integrating Messenger Send API, trigger based on item tag.
3.4. WhatsApp Business API
• Feature/Setting: Automate product offer broadcast; configure outbound message templates for slow stock.
3.5. Google Ads
• Feature/Setting: Automate dynamic promotion; set up ad triggers based on Inventory API updates.
3.6. Shopify
• Feature/Setting: Automate in-store promotions banner; use Script Editor/API to change discount logic when slow-moving detected.
3.7. Zoho Inventory
• Feature/Setting: Automate promotional workflow; webhooks to automate updates on inventory events.
3.8. Salesforce Marketing Cloud
• Feature/Setting: Automate journey automation; configure Automation Studio to launch promo campaigns.
3.9. Olo
• Feature/Setting: Automate offer creation and push notifications to customers with Offers API.
3.10. Toast POS
• Feature/Setting: Automate menu item update and alert staff; Inventory API triggers a promotional flag.
3.11. Oracle MICROS
• Feature/Setting: Automate promotional pricing; configure Inventory Management API for dynamic discounts.
3.12. Zapier
• Feature/Setting: Automate multi-app workflow; trigger on inventory event, push to SMS/Email/Ads channels.
3.13. Slack
• Feature/Setting: Automate internal team alerts; Incoming Webhooks for real-time updates on promos.
3.14. Segment
• Feature/Setting: Automate audience sync; configure destinations to push slow items into promo lists.
3.15. Intercom
• Feature/Setting: Automate automatedly in-app notifications; schedule messages for slow-movers.
3.16. Instagram via Meta Graph API
• Feature/Setting: Automate post/story updates; API trigger with slow-moving tag.
3.17. Pabbly Connect
• Feature/Setting: Automate event-driven actions; pre-built inventory to marketing workflow for offers.
3.18. ActiveCampaign
• Feature/Setting: Automate CRM-based targeted sequences; configure automation recipes for item status.
3.19. Google Sheets
• Feature/Setting: Automate updates; API appends promotions based on automated inventory checks.
3.20. Square POS
• Feature/Setting: Automate discount application and promotion flagging; integrate Inventory API trigger.

Benefits

4.1. Automates timely promotions, reducing inventory spoilage and maximizing revenue from slow sellers.
4.2. Automatedly synchronizes operations, ensuring teams and customers are informed on new offers.
4.3. Automating cross-platform outreach increases campaign efficiency and reduces manual workload.
4.4. Cuts costs by automating decision logic for pricing and timing of promos.
4.5. Provides actionable data by automating feedback loops into analytics systems.
4.6. Automatable scaling across single or multi-location Dhabas.
4.7. Enhances customer engagement through automated multi-channel marketing.
4.8. Boosts brand loyalty by automatedly providing exclusive deals.
4.9. Reduces manual errors using automated triggers and workflows.
4.10. Increases staff morale by automating repetitive workload, allowing more focus on customer service.

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