Purpose
1.2. Automates nurturing patient relationships, boosting brand trust, and empowering patients with rehabilitation education.
1.3. Automation of drip email campaigns sustains engagement, repeats visits, and up-sells relevant services or products.
Trigger Conditions
2.2. Automate on new treatment completion registration in patient records.
2.3. Automates on specific event, e.g., 1-day, 3-day, 7-day, and 30-day intervals post-visit.
2.4. Automation instantly when patient interacts with in-clinic kiosk opt-in or QR signup.
Platform Variants
3.1. Mailchimp
• Feature/Setting: Automations > Customer journey builder to configure multi-step educational drip workflow with tags for each bonesetting procedure
3.2. ActiveCampaign
• Feature/Setting: Automations > Start Trigger “Subscribes to list” > Workflow with date-based conditions for education email series
3.3. SendGrid
• Feature/Setting: Marketing Campaigns API > Automated drip series configured per recipient segment and triggered by REST API call
3.4. HubSpot
• Feature/Setting: Workflows > Automated emails with custom enrollment triggers set for post-treatment
3.5. ConvertKit
• Feature/Setting: Automations > Visual Sequence Builder to automate stepwise content based on subscription events
3.6. Drip
• Feature/Setting: Automation > Rules > Triggered workflow triggered by specific tag or integration source
3.7. Klaviyo
• Feature/Setting: Flows > Automated flow per “List Joined” event for patients, using bonesetting tags
3.8. Constant Contact
• Feature/Setting: Automated Email Series; add new contact triggers campaign
3.9. Zoho Campaigns
• Feature/Setting: Autoresponders > Triggered by contact signup or update in bonesetting patients list
3.10. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder > Scheduled Email Activity triggered from external system
3.11. Brevo (formerly Sendinblue)
• Feature/Setting: Automation > Workflow builder with event “Contact added to list”
3.12. Omnisend
• Feature/Setting: Automation > Automated Workflow triggered at signup, segmented by bonesetting procedure
3.13. Benchmark Email
• Feature/Setting: Automation Pro > Drip campaigns triggered by new subscriber
3.14. MailerLite
• Feature/Setting: Automation > Subscriber joins group > Send sequential education emails
3.15. Keap (Infusionsoft)
• Feature/Setting: Campaign Builder > Automated sequence starts on new patient record
3.16. Moosend
• Feature/Setting: Automation > When Contact Is Added > Send sequence for bonesetting house segment
3.17. GetResponse
• Feature/Setting: Automation > Workflow for subscriber list, educational content drip with time-delay nodes
3.18. Elastic Email
• Feature/Setting: Automation > Trigger by contact added to patient segment, timed education emails
3.19. Customer.io
• Feature/Setting: Campaigns > Triggered drip sequence upon event ingestion (API/webhook)
3.20. Mailjet
• Feature/Setting: Automation > Workflow with entry condition “Contact joins bonesetting list”
Benefits
4.2. Automated communication increases engagement and recall of aftercare steps.
4.3. Automation ensures every patient receives precise content, maximizes recovery success.
4.4. Automates upsell and personalized offers leading to increased revenue.
4.5. Automatedly segments education by procedure, supporting better care outcomes.
4.6. Automate regulatory compliance by record-keeping of sent communications.
4.7. Automation reduces manual workload, freeing resources for clinic growth.