Marketing & Review ManagementPurpose
1.2. Automatedly post or respond to reviews, boosting brand reputation for furnished apartment buildings in the corporate furnished rentals sector.
1.3. Enables property managers to automate review requests, monitor feedback, and automate replies at scale without manual intervention.
1.4. Centralizes feedback for data-driven decision making and automates escalation of negative reviews to support teams.
Trigger Conditions
2.2. New guest review detected on any supported channel.
2.3. Set time after stay elapsed triggers review request automation.
2.4. Receipt of a review notification email or webhook event from a review platform.
Platform Variants
3.1. Airbnb
• Feature/Setting: Use API "Get Reviews" and "Post Response"; configure webhook to automate fetching and responding to reviews.
3.2. Google My Business
• Feature/Setting: Reviews API; automate review collection and use "Reply to Review" endpoint for automated responses.
3.3. Booking.com
• Feature/Setting: Partner API "Get Reviews"; automate notifications and reply automation using "Respond to Review" (where available).
3.4. Facebook
• Feature/Setting: Graph API "Ratings & Reviews"; automate review fetching/posting replies through webhook subscriptions.
3.5. Trustpilot
• Feature/Setting: Business API—"GET Reviews" & "POST Reply"; configure to automate both collection and reply flows.
3.6. TripAdvisor
• Feature/Setting: Partner Content API to automate review aggregation and reply submission.
3.7. Yelp
• Feature/Setting: Business Review API; automatedly fetch new reviews and automate response via CRM integration.
3.8. SMS (Twilio)
• Feature/Setting: SMS Messaging API—automated review invitations and reply reminders post-checkout using message templates.
3.9. WhatsApp (Twilio WhatsApp API)
• Feature/Setting: Send automated review request or confirmation of received reviews; configure webhook-based automator.
3.10. Slack
• Feature/Setting: Use "Incoming Webhooks" and "Reminders" for internal automatable alerts when new reviews are posted.
3.11. Microsoft Teams
• Feature/Setting: "Connectors" for automated review notifications and team collaboration on replies.
3.12. Email (SendGrid)
• Feature/Setting: Automated transactional email API—automated guest review request and confirmation flow templates.
3.13. Mailgun
• Feature/Setting: Email Events API—automate sending/receiving and tracking review-related correspondence.
3.14. HubSpot
• Feature/Setting: Workflows—automate review solicitation sequences and trigger follow-up reply automations.
3.15. Salesforce
• Feature/Setting: "Process Builder" automates guest review workflows, auto-create cases or alerts from new reviews.
3.16. Zoho CRM
• Feature/Setting: Workflow Rules—automated escalation or reply triggers when reviews are received.
3.17. Zapier
• Feature/Setting: Multi-app automation flows to automate cross-posting and reply automations (using app connectors and triggers).
3.18. Intercom
• Feature/Setting: Automated messages/API integrations to solicit post-stay feedback and automate follow-up responses.
3.19. SurveyMonkey
• Feature/Setting: API/Webhook—automate survey creation and feedback collection after stay, with data connectivity to CRM.
3.20. Typeform
• Feature/Setting: Webhook triggers—automate custom feedback forms and feed structured responses directly to review platforms.
3.21. Freshdesk
• Feature/Setting: Ticket automator—automates ticket creation/escalation for negative reviews, triggering internal follow-up flows.
3.22. Zendesk
• Feature/Setting: Triggers and automations—route specific reviews to customer support for automated escalation or response.
Benefits
4.2. Automatedly improve response rates and brand reputation with consistent, prompt replies.
4.3. Enable cross-platform consistency and maximize positive review exposure.
4.4. Automator ensures negative feedback is rapidly detected and escalated.
4.5. Easily monitor marketing ROI and guest satisfaction trends via automatable dashboards and reports.