Automated publishing of event announcements to community calendars

Purpose

1.1. Ensure scheduled events (e.g., Algerian cultural nights, couscous specials) are automatically promoted across local/regional community calendar platforms for increased visibility and attendance.
1.2. Eliminate repetitive, manual submissions of events by streamlining multi-channel marketing outreach.
1.3. Synchronize event marketing by keeping all platforms up-to-date whenever new events are created or changed in the master calendar/source.
1.4. Amplify reach by distributing detailed event information (date, time, location, description, images, booking link) to relevant community audiences.

Trigger Conditions

2.1. New event added to Google Calendar or restaurant’s event management system.
2.2. Update to existing event (editing description, time, or cancellation).
2.3. Manual trigger via admin dashboard or recurring schedule (weekly event checks).
2.4. API notification from booking/ticketing platforms (Eventbrite, Meetup).

Platform Variants

3.1 Google Calendar API
- Feature/Setting: Use "Calendar Events: watch" trigger for event detection and "Events: insert" for publishing. Sample: Configure webhook for new event creation.

3.2 Facebook Graph API
- Feature/Setting: "Page Events API" for automated posting of event details to the business’s Facebook page. Sample: POST /{page-id}/events with event data.

3.3 Eventbrite API
- Feature/Setting: "Create Event" endpoint for programmatic event publishing. Sample: POST /v3/events/ with payload.

3.4 Meetup API
- Feature/Setting: "Create Meetup Event" endpoint. Sample: POST /{group_urlname}/events for event submission.

3.5 Microsoft Outlook Calendar API
- Feature/Setting: "Create Event" in group calendar. Sample: POST /groups/{id}/events.

3.6 Localist API
- Feature/Setting: "Add Event" API for university or city community calendars. Sample: POST /api/events.

3.7 iCalendar (.ics) Feed
- Feature/Setting: Auto-generate and upload .ics file to participating regional calendar sites. Sample: FTP to /public_html/calendars.

3.8 Zapier Webhooks
- Feature/Setting: Use "Catch Hook" to ingest event info, then "Webhooks by Zapier" for calendar posting. Sample: Connect source->Zap->destination.

3.9 Google My Business API
- Feature/Setting: "Create Local Post" with event type for direct Google Maps/Business Profile updates. Sample: POST /locations/{locationId}/localPosts.

3.10 Slack Incoming Webhooks
- Feature/Setting: Post event notifications to community group channels. Sample: Send JSON payload to webhook URL.

3.11 Twitter/X API
- Feature/Setting: "POST statuses/update" for scheduled event tweets. Sample: Auto-format tweet with date/time/location/hashtag.

3.12 Instagram Graph API
- Feature/Setting: "Content Publishing API" to share event flyers and details. Sample: POST /{ig-user-id}/media with published status.

3.13 Discord Bot API
- Feature/Setting: "Create Scheduled Event" in community servers. Sample: POST /guilds/{guild.id}/scheduled-events.

3.14 Trello API
- Feature/Setting: Add card to a public-facing "Events" board. Sample: POST /1/cards with board/list details.

3.15 WordPress REST API
- Feature/Setting: Publish "Event" custom post type or calendar entry. Sample: POST /wp-json/wp/v2/events.

3.16 Eventful API (if available)
- Feature/Setting: "Add Event" for listing on event aggregation websites. Sample: event_post endpoint.

3.17 Airtable API
- Feature/Setting: Create new record in "Events" base linked with public site views. Sample: POST /v0/{baseId}/Events.

3.18 Mailchimp API
- Feature/Setting: Automated campaign trigger for event announcements to subscribers. Sample: POST /campaigns for new event template.

3.19 JCAL Pro API (Joomla extension)
- Feature/Setting: "Add Event" programmatically via component endpoints. Sample: POST to Joomla site REST API.

3.20 Townscript API
- Feature/Setting: "Create Event" for local listings. Sample: POST /api/2/events.

3.21 AddEvent API
- Feature/Setting: Add events to universal calendar links and widgets for community site embedding. Sample: POST /api/v1/events/create.

Benefits

4.1. Maximizes efficiency by reducing duplicate data entry and manual outreach by staff.
4.2. Increases accuracy with real-time updates to all calendar platforms upon event changes.
4.3. Ensures broad visibility across diverse local, digital, and social channels.
4.4. Facilitates real-time community engagement and boosts event participation.
4.5. Centralizes event management, minimizing overlooked platforms and forgotten updates.
4.6. Lowers marketing costs through process streamlining and labor reduction.