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Automated posting of event promotions to social platforms

Purpose

1.1. Automate the dissemination of Anglican church event promotions across multiple social media, communication, and listing platforms for maximized reach, enhanced engagement, reduced manual effort, and synchronized messaging.
1.2. Ensure church events, services, special gatherings, and announcements are instantly and uniformly posted to designated digital channels, preserving accuracy and brand consistency.
1.3. Schedule recurring or one-time event posts, ensure reminders for parishioners, drive attendance, and establish a consistent media presence.

Trigger Conditions

2.1. New event entry created or approved in church events management system.
2.2. Manual staff approval/checklist completion for scheduled promotions.
2.3. Calendar date matches preset posting time.
2.4. Edited event information triggers republishing.
2.5. Event cancellation or update triggers post modifications.

Platform Variants

3.1. Facebook
• Feature/Setting: Graph API → `/v15.0/{page-id}/feed` to post to Page timeline.
3.2. Instagram
• Feature/Setting: Instagram Graph API → `/v15.0/{user-id}/media` and `/v15.0/{user-id}/media_publish` for image/post uploads.
3.3. Twitter/X
• Feature/Setting: POST statuses/update via REST API v2 or v1.1 for timeline posts.
3.4. LinkedIn
• Feature/Setting: `ugcPosts` endpoint via LinkedIn API to post on company/church Page.
3.5. YouTube
• Feature/Setting: YouTube Data API v3 → `videos.insert` for event trailers/clips.
3.6. WhatsApp
• Feature/Setting: WhatsApp Business Cloud API → `/v1/messages` for group/broadcast event posts.
3.7. Telegram
• Feature/Setting: Bot API → `/sendMessage` to post in channels or group chats.
3.8. Slack
• Feature/Setting: POST to `/chat.postMessage` endpoint for announcement channels.
3.9. Discord
• Feature/Setting: Webhook endpoint for channel posting, or `messages.create`.
3.10. Pinterest
• Feature/Setting: Pinterest API → `/v5/pins` for event posters/graphics.
3.11. Google My Business
• Feature/Setting: My Business API → `accounts.locations.localPosts.create` for event posts.
3.12. Eventbrite
• Feature/Setting: POST to `/events/` endpoint for cross-promotion or ticketing.
3.13. Meetup
• Feature/Setting: Meetup API → POST `/2/event` to schedule group events.
3.14. Tumblr
• Feature/Setting: POST to `/v2/blog/{blog-identifier}/post` for multimedia promotion.
3.15. TikTok
• Feature/Setting: Content Posting API (partner) for automatic video uploads.
3.16. Snapchat
• Feature/Setting: Marketing API → Creative upload + Ad posts (for sponsored events).
3.17. Viber
• Feature/Setting: Public Accounts API → POST `/pa/post` for group/channel notification.
3.18. SMS (Twilio)
• Feature/Setting: Twilio REST API → `/Messages` for automated text outreach.
3.19. Email (SendGrid)
• Feature/Setting: SendGrid API → `/mail/send` for bulk event announcement mailing.
3.20. Church Website CMS (WordPress)
• Feature/Setting: WP REST API → POST `/wp/v2/posts` for auto blog updates.

Benefits

4.1. Ensures every event is promptly and widely publicized without relying on manual posting.
4.2. Maintains message consistency and eliminates duplication or oversight.
4.3. Significantly reduces event promotion workload on ministry staff.
4.4. Reaches parishioners, attendees, and prospects wherever they interact digitally.
4.5. Increases community engagement and awareness, driving up event attendance and participation.
4.6. Enables post-scheduling, allowing advance preparation for event launches and reminders.

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