Automated sending of event invitations

Purpose

1.1. Enable automatic delivery of event invitations (worship services, retreats, community gatherings) tailored for Anglican church members and prospects.
1.2. Streamline communications so invitations are sent by schedule or trigger, reducing admin workload and ensuring timely outreach to increase event participation.
1.3. Allow invitation distribution via multiple communication channels: SMS, email, WhatsApp, push notifications, and physical mail integration.
1.4. Integrate with membership databases and event management systems for targeted, personalized messaging (using names, roles, and participation history).
1.5. Automatically track delivery, open rates, and RSVP responses for analysis and follow-up.

Trigger Conditions

2.1. New event created or updated in church calendar.
2.2. Scheduled send date/time reached (recurring or one-off events).
2.3. New member added to database or specific group (e.g., youth, choir, elders).
2.4. Manual trigger by administrator via dashboard or mobile.
2.5. Follow-up reminder to non-responders after defined interval.

Platform Variants

3.1. Twilio SMS
• SMS API: Configure SMS sender, recipient group, message template.
• Use API endpoint `/Messages.json` with scheduled triggers and personalization.

3.2. SendGrid
• Email Marketing API: Build dynamic templates; configure recipient list from database sync.
• Use `/mail/send` API with tokens for name/event injection.

3.3. Mailchimp
• Campaign Automation: Auto-create campaign on new event; map list to Anglican members.
• Use “Create Campaign” and “Send Campaign” endpoints.

3.4. Microsoft Outlook/Exchange
• Calendar Event API: Trigger calendar invitation to email addresses.
• Use Microsoft Graph API `/me/events` for automated event sends.

3.5. WhatsApp Business API
• Message endpoint: Send invitations as WhatsApp texts or media; segment by interest group.
• Use `/v1/messages` API with templated message and contact group.

3.6. Slack
• Incoming Webhooks: Post invitation to church group channels (e.g., announcements).
• Use Slack webhook URL with payload for event details.

3.7. Gmail API
• Automated Email Send: Configure event invites using draft templates and trigger for specific labels.
• Use `/users.messages.send` with JSON body templating.

3.8. Zoom
• Webinar Invite API: Auto-invite members when online events are created.
• Use `/meetings/{meetingId}/registrants` endpoint.

3.9. Eventbrite
• Invitation Management: Create and send email invitations for public events.
• Use `/events/{event_id}/attendees/` for attendee communication.

3.10. HubSpot
• Marketing Email API: Trigger email campaigns on contact segment “Anglican Members.”
• Use `/marketing/v3/emails` and automation workflows for event-triggered sends.

3.11. Constant Contact
• Email Campaigns: Auto-create and deliver event invitations to pre-defined lists.
• Use `/emails` and `/contacts` endpoints for automation.

3.12. Facebook Messenger
• Send API: Push event invitations via Messenger to subscribers of church page.
• Use `/me/messages` with structured message template.

3.13. Salesforce Marketing Cloud
• Journey Builder: Configure event-invite journeys for various groups (youth, parents, elders).
• Use “Send Email” activity with dynamic data sources.

3.14. Zoho CRM
• Email Automation: Auto-send event invites to leads/contacts in Anglican segment.
• Use CRM workflow to trigger mail merge and send.

3.15. Google Calendar
• Event Sharing: Auto-invite members by adding attendees to new events.
• Use Calendar API `/events/insert` with attendees array.

3.16. Pabbly Connect
• Multi-channel Trigger: Chain event creation to API calls for email/SMS delivery.
• Map “Event Created” to conditional logic for channel selection.

3.17. Telegram Bots
• Bot API: Send invitation messages using group/channel bots.
• Use `/sendMessage` API with group/channel IDs.

3.18. ActiveCampaign
• Automation Workflow: Trigger drip campaign upon event scheduling.
• Set up trigger “tag added: upcoming event” in Automations.

3.19. Postalytics
• Automated Print Mail: Initiate personalized direct-mail invitations for offline members.
• Use Campaign API for batch mail generation and address mapping.

3.20. ClickSend
• Multi-channel API: Configure SMS, Email, or Voice invitation sends to church members.
• Use `/v3/sms/send` or `/v3/email/send` endpoints as needed.

Benefits

4.1. Eliminates manual workload for staff; ensures no member or group is overlooked.
4.2. Timely and consistent outreach improves attendance and engagement rates.
4.3. Multi-channel support adapts to member communication preferences.
4.4. Personalization and tracking lead to higher RSVP rates and actionable analytics.
4.5. Enables follow-ups based on delivery/open/RSVP status for persistent engagement.