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Loyalty program tracking and rewards distribution

Purpose

1.1. Automate loyalty program tracking to capture member activities, purchases, and event participation in RSL club environments.
1.2. Automates rewards distribution based on tier thresholds or point accumulation, triggering emails, mobile notifications, or physical rewards.
1.3. Automator tracks membership anniversary, automates issuing bonuses, manages multi-level program rules, and generates real-time reports for management.
1.4. Automation ensures consistency, eliminates human error, and enables scalable engagement with club members for retention and satisfaction.
1.5. Automatable solution to integrate legacy databases, POS, and member portals for seamless end-to-end loyalty management.

Trigger Conditions

2.1. New member joins or membership tier changes.
2.2. Member earns or redeems points via POS, online, or event check-in.
2.3. Scheduled milestones (e.g., birthdays, anniversaries, monthly point audits).
2.4. Manual administration actions (flag for review, approve bonus).
2.5. Data update detected in central member management system.

Platform Variants

3.1. Salesforce
- Feature/Setting: Loyalty Management API — automate record creation, point allocation, and status change with Flows.
3.2. HubSpot
- Feature/Setting: Workflows API — automates reward emails and points logging on contact property updates.
3.3. Zoho CRM
- Feature/Setting: Deluge Automation — automate custom modules for points tracking and auto-reward emails.
3.4. Microsoft Dynamics 365
- Feature/Setting: Customer Insights — automate loyalty profiles and trigger Power Automate flows for rewards.
3.5. Shopify
- Feature/Setting: Scripted Webhooks — automate member purchase event capturing and point updates.
3.6. Square
- Feature/Setting: Loyalty API — automates enrollment, point redemption, and automated reward notifications.
3.7. Vend POS
- Feature/Setting: Webhooks and API — automate sales-based points tracking and scheduled reward tasks.
3.8. Twilio SMS
- Feature/Setting: Programmable SMS API — automated message delivery for rewards or point updates.
3.9. SendGrid
- Feature/Setting: Transactional Email API — automates reward issuance, expiry notifications, and personalized offers.
3.10. Mailchimp
- Feature/Setting: Automated Customer Journey Triggers — automate segmentation and reward/point notifications.
3.11. Klaviyo
- Feature/Setting: Flows — automates birthday rewards, reminder automations, and point communications.
3.12. Slack
- Feature/Setting: Incoming Webhooks — automate team alerts for member milestones or rewards distributed.
3.13. Google Sheets
- Feature/Setting: App Scripts — automate point calculation and record-keeping for admin access.
3.14. Airtable
- Feature/Setting: Automations — automate records update, trigger reward distribution workflows.
3.15. Stripe
- Feature/Setting: API Events — automate tracking spend thresholds for loyalty and trigger rewards.
3.16. PayPal
- Feature/Setting: IPN/Webhooks — automate membership payment detection and loyalty tier advancement.
3.17. Intercom
- Feature/Setting: Custom Bots — automate member reward announcements via chat.
3.18. Zapier
- Feature/Setting: Multi-step Zaps — automate point sync, communication, and admin notification.
3.19. QuickBooks
- Feature/Setting: API Integration — automate financial triggers for spend-based loyalty rewards.
3.20. Eventbrite
- Feature/Setting: Webhooks — automates event attendance-to-points routine and instant reward credits.
3.21. Tableau
- Feature/Setting: Data Connectors — automated report generation on loyalty engagement for management.
3.22. LoyaltyLion
- Feature/Setting: API — automate personalized reward workflows and real-time balance updates.

Benefits

4.1. Automates club member engagement, ensuring timely and targeted recognition.
4.2. Automation reduces administrative workload, accelerates data flow, and ensures program consistency.
4.3. Automating reward distribution enhances member satisfaction, boosting retention and referrals.
4.4. Automatable analytics identify trends and program ROI for professional service teams.
4.5. Reliable automation ensures compliance with club and industry policies while scaling membership incentives.

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