Automated surveys and feedback collection post-events

Purpose

1. Automated surveys and feedback collection post-events streamline the process of gathering structured input from agricultural association members after meetings, training, conferences, or industry gatherings, ensuring high response rates, timely insights, and actionable data for continuous improvement, compliance, and member engagement.
2. Covers member satisfaction, event logistics feedback, learning outcome assessments, and strategic input for future event planning and policy advocacy in the agriculture sector.

Trigger Conditions

1. Event marked as “completed” in membership/event management system.
2. Specified time delay post-event (e.g., 2 hours, next day).
3. Member attendance confirmation or participation log.
4. Upload of event attendance list or check-in record.
5. Manual trigger by authorized staff in communication dashboard.

Platform Variants

1. Mailchimp

- Feature: Automated Post-Event Email
- Setting: Configure “Automation > Classic Automations > Welcome Message” with post-event survey link, triggered by addition to the “Attended Event” segment.

2. SurveyMonkey

- Feature: API “collect responses”
- Setting: Use POST /collectors to generate unique survey links for members post-event.

3. Google Forms

- Feature: Google Apps Script Trigger
- Setting: Script to email form on new entry in “Event Attendance” sheet.

4. Typeform

- Feature: webhooks
- Setting: Configure webhook to trigger survey issuance on event completion API notification.

5. Twilio SMS

- Feature: Programmable Messaging
- Setting: POST /Messages API to send survey link via SMS to attendee phone numbers post-event.

6. SendGrid

- Feature: Automated Campaign
- Setting: Dynamic template email with survey issued by API as contact is added to “Post Event” list.

7. Slack

- Feature: Workflow Builder
- Setting: Automated message with survey link to #event-attendees channel when event concludes.

8. Microsoft Teams

- Feature: Power Automate Flow
- Setting: Trigger adaptive card with survey using Teams connector when event attendance is logged.

9. Salesforce

- Feature: Process Builder
- Setting: Automatically send survey link via email/SMS on event “completed” status.

10. Zoho CRM

- Feature: Workflow Rules
- Setting: Workflow to email or SMS survey on update of “Event Attended” status.

11. Constant Contact

- Feature: Event Follow-Up Campaigns
- Setting: Automated survey email sequence triggered by attendee email list upload.

12. HubSpot

- Feature: Automated Workflows
- Setting: “Send internal email” or “Send SMS” with survey when contact property “Event Attended” changes.

13. WhatsApp Business API

- Feature: Message Templates
- Setting: API sends post-event survey message and track responses.

14. Eventbrite

- Feature: Post-Event Surveys
- Setting: Set up “automated follow-up email” with survey for checked-in attendees.

15. Cisco Webex

- Feature: Post-Event Email Automation
- Setting: Use REST API to schedule/email feedback surveys after meeting ends.

16. Zoom

- Feature: Webinar Survey Integration
- Setting: Configure post-webinar survey via Zoom API with auto-email to participants.

17. Airtable

- Feature: Automations
- Setting: Trigger “Send email” action to record emails when event ends.

18. Pipedrive

- Feature: Workflow Automation
- Setting: Trigger survey upon deal (“Event”) marked won/closed.

19. ActiveCampaign

- Feature: Automation Sequence
- Setting: Start automation on tag “EventAttendee” with survey email.

20. Qualtrics

- Feature: Email Triggers
- Setting: Automate survey dispatch when a new event record is created as “completed.”

21. Freshdesk

- Feature: Customer Satisfaction Survey Automation
- Setting: Trigger customer feedback survey after event-related ticket closure.

22. monday.com

- Feature: Automation Recipes
- Setting: When “Event Status” changes to Done, email survey via integration.

Benefits

1. Ensures timely and accurate feedback collection with minimal staff intervention.
2. Improves response rates through members’ preferred communication channels.
3. Reduces manual errors and the administrative burden on agricultural association staff.
4. Enables data-driven improvements for future events and policy decisions.
5. Supports stakeholder engagement, compliance reporting, and event ROI measurement.