Notification triggers for odds changes to internal teams

Purpose

1.1. Enable automated, real-time internal notifications for odds changes across all markets, alerting relevant teams to manage risk, pricing, and customer queries.
1.2. Ensure compliance by notifying trading, compliance, and support staff whenever betting odds differ, automating rapid response workflows.
1.3. Automate odds monitoring by integrating feeds and automatically delivering actionable information to the designated team or channel.
1.4. Reduce manual monitoring, mitigate operational latency, and automate escalation for significant or suspicious market moves.
1.5. Enhance collaborative decision-making by automating multi-channel distribution of odds-change events to risk, trading, and product teams.

Trigger Conditions

2.1. Odds variation detected in the betting system API/feed for any market, competitor, or selection.
2.2. Pre-defined threshold (e.g., >3% change, sudden drop, or spike) is met for odds change.
2.3. Scheduled intervals or real-time automated event streaming receives update from external odds provider.
2.4. Manual override or automated detection of price boost/promotion ending changes.
2.5. Internal teams' subscriptions for specific sports, event types, or high-liability markets are matched for automated notifications.

Platform Variants

3.1. Twilio SMS
• Feature: SMS Notifications
• Setting: Configure SMS automation for real-time team alerts using the Twilio SMS API endpoint POST /Messages.

3.2. SendGrid
• Feature: Automated Emails
• Setting: Configure transactional automation via SendGrid’s Mail Send API v3 POST /mail/send.

3.3. Slack
• Feature: Automated Channels Messaging
• Setting: Use Slack Incoming Webhooks URL to automate posting messages to a channel.

3.4. Microsoft Teams
• Feature: Automated Cards in Teams
• Setting: Configure Microsoft Teams Connector API for automated outgoing webhooks.

3.5. Discord
• Feature: Automated Channel Alerts
• Setting: Use Discord Webhook URL to send automated messages to odds-alert channels.

3.6. Telegram
• Feature: Automated Bot Notifications
• Setting: Telegram Bot API sendMessage method for team chat automation.

3.7. PagerDuty
• Feature: Automated Incident Trigger
• Setting: Use Events API v2 Trigger endpoint to automate incident alerts.

3.8. Jira
• Feature: Automated Ticket Creation
• Setting: Use Jira REST API POST /issue to automate ticket creation for significant odds changes.

3.9. Zendesk
• Feature: Automated Ticket Generation
• Setting: Zendesk Tickets API POST /api/v2/tickets.json for automated risk escalation.

3.10. Salesforce
• Feature: Automated Case Automation
• Setting: Salesforce REST API /services/data/vXX.0/sobjects/Case/ for automate case logging.

3.11. Intercom
• Feature: Automated Chat/Notification
• Setting: Intercom API POST /messages to automate odds-change push alerts.

3.12. Outlook / Microsoft 365
• Feature: Automated Email Automation
• Setting: Microsoft Graph API /v1.0/me/sendMail to automate internal odds updates.

3.13. Google Chat
• Feature: Automated Room Bot Messages
• Setting: Automate notifications using Google Chat Bot API POST /spaces/{space}/messages.

3.14. Workplace by Meta
• Feature: Automated Newsfeed Alert
• Setting: Use Workplace Send API for automated odds-change posts.

3.15. Asana
• Feature: Automated Task Assignment
• Setting: Asana REST API POST /tasks to automate task creation for odds monitoring.

3.16. Monday.com
• Feature: Automated Board Item Update
• Setting: Monday API create_item mutation to automate new alerts as board items.

3.17. Webex
• Feature: Automated Spark Room Notification
• Setting: Webex Teams API POST /messages to automate odds-change broadcast.

3.18. ServiceNow
• Feature: Automated Incident/Alert Ticket
• Setting: ServiceNow Table API POST /api/now/table/incident for automated logging.

3.19. Zapier
• Feature: Multi-app Automated Integration
• Setting: Zapier Webhook Trigger for complex odds-feed automation to various endpoints.

3.20. Google Workspace
• Feature: Automated Gmail Broadcast
• Setting: Gmail API POST /gmail/v1/users/me/messages/send to automate group email alerts.

Benefits

4.1. Automate notifications to slash human errors and speed up risk team intervention.
4.2. Automates compliance by ensuring no odds changes go unnoticed or unrecorded by internal auditors.
4.3. Automated escalation routes critical odds shifts to specialized teams efficiently.
4.4. Automating odds alerts supports seamless collaboration in multi-location betting agencies.
4.5. Enables automators to deploy tailored, automatable escalation flows for varying thresholds or sports, fully automatedly supporting business rules.
4.6. Minimizes operation burden, maximizes management oversight, and automates actionable reporting to stakeholders.