Gathering and compiling customer feedback from all channels

Purpose

1.1. Automate the collection, aggregation, and compilation of customer feedback from every communication channel available to an aquarium shop, including social media, web forms, SMS, review platforms, email, and chat, ensuring omnichannel visibility and enabling data-driven decision-making, reputation management, rapid response, and ongoing improvement of the customer experience.

Trigger Conditions

2.1. New feedback, review, or comment is posted or submitted on any connected platform or direct channel.
2.2. Scheduled interval (e.g., hourly/daily) triggers automated batch aggregation for all sources.
2.3. Manual trigger by employee for specific follow-up or analysis requests.

Platform Variants

3.1. Facebook Messenger
• Feature/Setting: Webhooks API; configure webhook for automated reception of new messages and comments.
3.2. WhatsApp Business API
• Feature/Setting: Message Webhooks for automating inbound customer chats extraction.
3.3. Google My Business
• Feature/Setting: Reviews API; configure automation to fetch new customer reviews periodically.
3.4. Trustpilot
• Feature/Setting: Automated review feed API for automating retrieval and aggregation of new feedback.
3.5. SMS via Twilio
• Feature/Setting: Incoming Message Webhook with SMS receive action to automatically gather customer SMS feedback.
3.6. Instagram Graph API
• Feature/Setting: Automate monitoring of mentions, direct messages, and post comments for feedback extraction.
3.7. TikTok Business Suite
• Feature/Setting: Comment API integration to automate feedback aggregation from video posts.
3.8. Yelp Fusion API
• Feature/Setting: Reviews endpoint configured for periodic automated feedback collection.
3.9. HubSpot CRM
• Feature/Setting: Conversations Inbox API to automate centralized capturing of all communication feedback.
3.10. Zendesk
• Feature/Setting: Tickets API for automating aggregation of feedback received through email and web forms.
3.11. Freshdesk
• Feature/Setting: Automated ticket fetching API to gather multi-channel feedback from support cases.
3.12. SurveyMonkey
• Feature/Setting: Webhooks for automating collection of new survey responses.
3.13. Google Forms
• Feature/Setting: Google Sheets API to automate gathering new form submission feedback.
3.14. Mailchimp
• Feature/Setting: Automated responses capture via Webhooks to collect feedback from email campaigns.
3.15. Slack
• Feature/Setting: Incoming Webhooks; automates monitoring of feedback in dedicated channels or threads.
3.16. Telegram Bot API
• Feature/Setting: Update Webhook for automating reply and mention extraction regarding feedback.
3.17. Discord
• Feature/Setting: Bot Event Listener for automating capture of feedback in channels.
3.18. Shopify
• Feature/Setting: Orders/Customer Notes and Reviews API for automating review and feedback retrieval.
3.19. WooCommerce
• Feature/Setting: REST API for automatically gathering product feedback and reviews.
3.20. Google Reviews API
• Feature/Setting: Scheduled API pulls to automate extraction of new shop reviews.

Benefits

4.1. Automated process reduces manual workload, improves response times, and ensures comprehensive feedback coverage.
4.2. Automation enables real-time sentiment tracking and rapid resolution of negative feedback.
4.3. Automating omnichannel compilation supports data-driven strategy and improves customer satisfaction.
4.4. Automator ensures all feedback is centralized, organized, and ready for automated analysis and reporting.
4.5. Automatedly updating dashboards gives management instant insight for continuous improvement initiatives.